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Gary Taylor

Gary Taylor. Director of Mobility & Convergence 25 November 2004. The Future of Telephony Welcome to the world of Fixed Mobile Convergence. Convergence sits at the heart of the future. Voice and Data. Fixed and Mobile.

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Gary Taylor

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  1. Gary Taylor Director of Mobility & Convergence 25 November 2004 The Futureof Telephony Welcome to the world of Fixed Mobile Convergence

  2. Convergence sits at the heart of the future Voice and Data Fixed and Mobile A true multi media experience which will transform the way we communicate A fusion which allows customers to enjoy the best of both worlds Comms and IT Media and Network Enabling businesses to deliver the most appropriate information or communication when and where required Reinventing home entertainment

  3. Convergence sits at the heart of the future Voice and Data Fixed and Mobile A true multi media experience which will transform the way we communicate A fusion which allows customers to enjoy the best of both worlds Comms and IT Media and Network Enabling businesses to deliver the most appropriate information or communication when and where required Reinventing home entertainment

  4. Breaking the shackles of PSTN Voice as an Application Voice Messaging The Voice Application is embedded in the Infrastructure Video IP Infrastructure Voice PSTN Infrastructure Enhanced Flexibility Releasing Innovation Fixed Devices Flexible Devices

  5. VoIP innovation…..we have been first to market for voice over IP BT Broadband Voice ‘BT is broadening its use of VoIP and going with the trend of traffic migrating away from the legacy of the public switched telephone network in favour of mobile services and Internet protocols Other operators should closely manage their plans for VoIP’ Gartner Dec 2003 Emulating normal telephony • BT Broadband Voice launched in December adds immediate value to Broadband • Demonstrating BT as a technology leader -first to marketgaining experience • Complements BT Together

  6. We see VoIP as an opportunity… 70% of IPT sales now include LAN salesBT hasdoubledits LAN marketshare Revenue growth from £80m to £154m New ways to communicate with BT Communicator Newincremental revenuesfrom customers using BT to communicate withvoice and text Enterprise Adoption of IP Applications 80% IP Telephony 70% Unified Communications Access to new integrated communication marketsdeliveringnew market opportunitiesworth over£300mto BT 60% IP Contact Centres 50% Unified Conferencing 40% 30% 20% 10% 0% 2003 2004 2005 2006 2007 Source: Forrester, Giga Research

  7. Convergence sits at the heart of the future Voice and Data Fixed and Mobile A true multi media experience which will transform the way we communicate A fusion which allows customers to enjoy the best of both worlds Comms and IT Media and Network Enabling businesses to deliver the most appropriate information or communication when and where required Reinventing home entertainment

  8. Convergence sits at the heart of the future Voice and Data Fixed and Mobile A true multi media experience which will transform the way we communicate A fusion which allows customers to enjoy the best of both worlds Comms and IT Media and Network Enabling businesses to deliver the most appropriate information or communication when and where required Reinventing home entertainment

  9. A fragmented world of services and devices ‘Today our lives are complicated by multiple networks and devices resulting in duplicate applications and information and numerous service contracts and bills’

  10. Each world brings its benefits Convenience Personalisation Mobility Quality & Reliability Cost Bandwidth

  11. A joined up world In the future, we will be able to access all our applications and information on our choice of device, utilising the bestnetwork available with one customer experience

  12. Delivering the vision Five key building blocks 1. Building a mobility customer base

  13. Building a mobility customer base • BT Mobile has in excess of 300,000 business and consumer connections • BT was the first to launch a public wireless broadband service - BT Openzone - now with in excess of 7,000 hotspots in prime UK locations and a global footprint through the Wireless Broadband Alliance of some 20,000 hotspots • BT Global Services offers managed mobile, managed BlackBerry, secure remote access, managed applications and sales/field force automation • BT is fast becoming the UK leader in secure, network centric, machine-to-machine (M2M) applications

  14. Delivering the vision Five key building blocks 1. Building a mobility customer base 2. Developing and delivering compelling convergence propositions

  15. Convergence PropositionsCase Study - Project Bluephone • Combining the value of Broadband with mobile services • Enhancing the value of your broadband connection • Increasing data speeds to your mobile handset (phase 2) • Protecting the customer from technology • Devices move seamlessly across networks • Reduced price calls when in the home or the office • Mobile handset-centric • Mobile feature set on the fixed network • Service to the 11% of UK homes with no (or poor) coverage • Initially using class 1 Bluetooth (in-building range of 20-25 metres)

  16. How it works UMA technology: • Access Point in the home acts as a cell site and connects to GSM network via broadband line • Calls and data sessions are placed and received exactly as they are today on GSM networks • Supports any wireless bearer e.g. Bluetooth, Wi-Fi • Enables in-call handover between Access Points and GSM cells Access Point 3G core mobile network broadband MSC HLR

  17. Delivering the vision Five key building blocks 1. Building a mobility customer base 2. Developing and delivering compelling convergence propositions 3. Developing and delivering ‘one’ converged customer experience

  18. One Converged Customer Experience One number One bill One point of contact One directory One voicemail Convergence - ‘Now its coming, nothing will ever be the same again’ Ovum 20th May 2004

  19. Delivering the vision Five key building blocks 1. Building a mobility customer base 2. Developing and delivering compelling convergence propositions 3. Developing and delivering ‘one’ converged customer experience 4. Driving industry investment and innovation - including the development of next generation devices

  20. Industry Investment & Innovation Fixed Mobile Convergence Alliance (FMCA) • Chaired by BT • Supporting BT’s strategic aims for a wide device market • 2 primary goals • accelerate telco entry into the Convergence market by sharing trial results and technology selection decisions • drive handset vendor support by issuing product requirements for the key Convergence technologies • Founding members (BT,Korea Telecom, Swisscom, NTT Com, Brasil Telecom Rogers Wireless) represent 145 million customers • New members announced in October 2004 - AT&T Corp (US), Bezeq (Israel), Cegetel (France), KPN (Netherlands)

  21. Delivering the vision Five key building blocks 1. Building a mobility customer base 2. Developing and delivering compelling convergence propositions 3. Developing and delivering ‘one’ converged customer experience 4. Driving industry investment and innovation - including the development of next generation devices 5. Building a network and platforms with seamless converged capability

  22. Convergence sits at the heart of the future Voice and Data Fixed and Mobile A true multi media experience which will transform the way we communicate A fusion which allows customers to enjoy the best of both worlds Comms and IT Media and Network Enabling businesses to deliver the most appropriate information or communication when and where required Reinventing home entertainment

  23. Convergence sits at the heart of the future Voice and Data Fixed and Mobile A true multi media experience which will transform the way we communicate A fusion which allows customers to enjoy the best of both worlds Comms and IT Media and Network Enabling businesses to deliver the most appropriate information or communication when and where required Reinventing home entertainment

  24. Moving To SIP • SIP and UMA are complementary • leadership in UMA is important to capture SIP leadership • Wi-Fi VoIP • Double play - Convergence to the mobile and wireless for the laptop • Leverages BT’s investment in its fixed network • high speed and low cost • brings fixed network economies to bear • Integrated with BT’s 21CN

  25. 21C - A Platform for Mobility & Convergence Away from Home or Office BT 21C Network Mobile Network GSM/GPRS & 3G with Vodafone Interfaces to Vodafone Network Around the Office Enterprise Networks LAN & WiFi 21C SIP/IMS Infrastructure for VoIP, Video, Messaging & Broadband Data Services Wireless Access WiFi At Hot Spot Converged Voicemail ResidentialBroadband Access DSL & Cable Converged IM/SMS/MMS At Home Legacy Interfaces to PSTN PSTN

  26. The future of integrated communications Personal Profile Manager Presence Information Collaboration Integrated Communications Vision Unified Directory Messaging IM & email Integrated with leading applications Many Devices Supported Voice Application Single Secure sign-on (One Identity)

  27. Dramatic Change • Customer Transformation • Personalised Customer Service • Converged Mobile Devices • Single Set of Applications and Information • BT Transformation • Customer Solutions not Products • Converged Network • Universal Communications Company • Industry Transformation • SP not just Fixed or Mobile Operators • A Converged Communications Market • New partnerships

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