BRAVO

1. BRAVO

2. BRAVO– Best Practices 1 3 • What are goals and benefits of a BRAVO: • The goal of the BRAO is to provide a quick assessment of the viability of a Barrier Removal Solutions: • Identifies the target threat and the enabler of behavior change (The BR solution) • Allows of a “back of the envelopment” assessment of what it will take to bring to market the BR solution, and the costs • Identifies some of the partners that may need to be involved • What are the top things great BRAVO have: • Threat - Clearly identified, localized threat • Solution - Identified BR solution that includes partner names and examples of where they have been successful • Viability - An assessment of the cost and timeline that seem reasonable for the scale and scope of the LAP to assume • Commitment - A willingness for the LAP to actually manage and execute the solution proposed in the propos • Impact – the solution is at an adequate scale to have some impact 2 4 • Management – what are the signs that a campaign is apt to have a good BRAVO: • There still is not an agreed upon Concept Model • There is no consensus that there needs to be a separate Barrier Removal partnership piece of a Pride campaign • Initial BRAVO focuses on a solution that is too limited to have a meaningful conservation impact • The initial BRAVO focuses on a solution that is too broad or complex for the LAP • LAP does not seem willing to reach out to other organizations • What are the most common pitfalls: • There is not a clear BR solution or there is more than one • There is no consideration of cost, timing or how to operationalize the BROP (low feasibility) • There does not seem to be a clear case history of success • BRAVO is too detailed and doesn’t reflect the need to “estimate” • People get over committed to the outcome of the BROP and close themselves to other opportunities • There is little assessment of the external risk to the Solution (political, cultural, etc.) 2

3. Other issues / Suggestions