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What is Strategic Marketing Plan? Online Assignment Expert
Introduction • A strategic marketing plan elaborates a systematic, interconnected, logical step to achieve marketing goals. • It has the internal and external environment, markets, competitors, the allocation of resources. • It is the process to specify what should be done today to achieve the market goal.
It orients everyone in the company towards a better market and customers. • Strategic marketers analyse the current situation and to identify the marketing environment. • It helps in to assess the potential impact. • Marketers develop corporate and marketing strategies plans. What is the role of strategic marketing?
Emphasises the profits and sales. • It identifies the target market and tries to deliver better value to the market than the competitors. • It helps the target market to formulate the strategies. • Helps in to create sustainable differentiation. What are the functions of strategic marketing?
Strategic planning leads the planning process & execution of resources. • Manages the new products and process from ideation • Exploits intellectual property and technical advantages. • Negotiate manufacturing and operational gaps. • It gathers and exploits market research and competitive intelligence. Key points on strategic marketing.
Production • Price • Position • Promotion • Process • Profit Strategic marketing encompasses: THESE STEPS ARE THE IMPORTANT STEPS OF MARKETING:
How can marketing help customers? • How do the customers help companies to be successful? • How to drive the behaviour of the marketers to the competitors? • Describe the process of production? • How marketing helps the company in getting reach? • Explain the niche of marketing through different ideas? Questions asked in strategic assignments! Note: Students who are unable to complete the assignments can take assistance from the Strategic Marketing Assignment Help.
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