MGT 465 UOP Course Material - mgt465dotcom

1. MGT 465 UOP Course Material - mgt465dotcom

2. MGT 465 UOP Course Material • MGT 465 Week 1 DQ 1 • MGT 465 Week 1 DQ 2 • MGT 465 Week 1 DQ 3 • MGT 465 Week 2 Team Assignment Business Plan Practice • MGT 465 Week 2 Individual Assignment Article Review 2 • MGT 465 Week 2 DQ 1 • MGT 465 Week 2 DQ 2 • MGT 465 Week 2 DQ 3 • MGT 465 Week 3 Learning Team • Briefly describe an entrepreneur. How does an entrepreneur recognize opportunity to start his or her own business? Provide an example. MGT 465 Entire Course MGT 465 Week 1 DQ 1

3. MGT 465 UOP Course Material • Describe the six factors of a competitive advantage. Should customers be a focus of the company becoming successful? If so, why? • What factors are involved when determining how entrepreneurs define their unit of sale? Why should the entrepreneur not reveal the costs of their product or service to customers? MGT 465 Week 1 DQ 2 MGT 465 Week 1 DQ 3

4. MGT 465 UOP Course Material • Why is market segmentation important when locating your target customers? To what market segments do you as a consumer belong? What strategies are used to appeal to your segment? • Explain the effectiveness of using break-even analysis in your marketing plan.  Brainstorm within your Learning Team and determine the advantages and disadvantages MGT 465 Week 2 DQ 1 MGT 465 Week 2 DQ 2

5. MGT 465 UOP Course Material • Explain why positioning your product or service is important. Describe at least five principles of selling that you plan to use in your business. • Locate and cite a University Library article related to exploring marketing and customer service. • Prepare a 350- to 700-word summary with a focus on determining the target market and positioning of your product or service. MGT 465 Week 2 DQ 3 MGT 465 Week 2 Individual Assignment Article Review 2

6. MGT 465 UOP Course Material • Marketing Step 1: Consumer Analysis • Marketing Step 2: Market Analysis • Marketing Step 3: The Marketing Mix • Marketing Step 4: Break-even Analysis • Sales and Customer Service • What are the three rules for cash management? Why is it important to complete a monthly cash flow statement? MGT 465 Week 2 Team Assignment Business Plan Practice MGT 465 Week 3 DQ 1

7. MGT 465 UOP Course Material • Determine the variable costs taken into account when starting up a small business. What are some potential sources for the initial funding of start-up ventures? • What three things must be measured to obtain the ROI for a small business? Why do investors normally refer to ROI as wealth versus actual cash? MGT 465 Week 3 DQ 2 MGT 465 Week 3 DQ 3

8. MGT 465 UOP Course Material • Each learning team will have a case study posted into their Learning Team Forum for discussion. After a substantive discussion, post a 300-600 word Summary of the case into the Main Forum Thread to share with your peers. Post the assignment into the Learning Team Assignment Tab as well. • What rationale will you use to choose sole proprietor, partnership, corporation, non-profit corporation, or a limited liability company as a legal structure for your business venture? MGT 465 Week 3 Learning Team Instructions Case Study MGT 465 Week 4 DQ 1

9. MGT 465 UOP Course Material • List and describe leaders within your organization that you admire. What characteristics do they possess that enable them to have success in their industry? How can you apply these attributes to your business? • What are the elements of intellectual property? How do rules regarding intellectual property affect the small business owner? MGT 465 Week 4 DQ 2 MGT 465 Week 4 DQ 3

10. MGT 465 UOP Course Material • Locate and cite one University Library article related to operating a business. • Prepare a 350- to 700-word summary that should focus on the rationale used in determining the legal structure for a business. Be prepared to discuss in class. • Each member of the Learning Team will Individually research information regarding a branded product and post a 300 word summary on their selected brand into the Team Forum and Learning Team Assignment Tab to be used as examples of the 4 topics in the Branding paper due in Week 5. MGT 465 Week 4 Individual Assignment Article Review 3 MGT 465 Week 4 Learning Team Instructions Branding Strategies

11. MGT 465 UOP Course Material • Continue working on your business plan. • Complete the following sections from Ch. 11 of Entrepreneurship: Starting and Operating a Small Business: • Combine all previous parts of the Business Plan Practice and submit it as your Final Business Plan project. Make sure to include any section missed from previous papers. MGT 465 Week 4 Team Assignment Business Plan Practice MGT 465 Week 5 Individual Assignment Business Plan Practice

12. MGT 465 UOP Course Material • Write a 750- to 1,050-word paper in which you discuss the benefits of developing a brand. Take the information posted regarding the various brands to compile this paper. The researched brands can be used to illustrate the main focus of the paper, which is on the four topics below. This is not a paper about the individual companies you have selected. MGT 465 Week 5 Learning Team Assignment Benefits of Developing a Brand

13. MGT 465 UOP Course Material