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Strategies to be an Effective Researcher

Strategies to be an Effective Researcher. Jay F. Nunamaker Jr. Regents and Soldwedel Professor of MIS, Communications, and Computer Science Director, Center for Management of Information Eller Graduate School of Management University of Arizona Tucson, AZ 85721

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Strategies to be an Effective Researcher

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  1. Strategies to be an Effective Researcher Jay F. Nunamaker Jr. Regents and Soldwedel Professor of MIS, Communications, and Computer Science Director, Center for Management of Information Eller Graduate School of Management University of Arizona Tucson, AZ 85721 E-mail: JNUNAMAKER@CMI.ARIZONA.EDU

  2. High Visibility, High Impact • Rewarded for making things happen • Solves real problems with practitioners • Provides useful advice for practitioners • Builds useful theories and lessons learned from practical experience

  3. Design Science

  4. Research Roadmap Through the Last Mile • Proof-of-concept prototype • Proof-of-value prototype • Proof of self-sustaining use 3. POU 2. POV Real Problem 1. POC

  5. Explain the Concept from Multiple Perspectives Have presentations from The 50,000-foot level … … ground-level … to…

  6. Critical Skill for Academic Success • You are ALWAYS selling to: • College Dean • Department Head • Journal Editors • Colleagues • Students • NSF • Military • Corporations • Et cetera

  7. Sell Your Overall Concept But address the problem by solving ONE piece at a time

  8. Make It Easy for EVERYONE to Understand Your Area of Expertise • How: • Develop an easy-to-understand explanation of your research (something to carry away) • For example: • “I do deception detection.” Deception Detection

  9. Demos and Real Sessions • Convince sponsors your research is real • It exists and can be used • Use realistic, nontrivial examples • It’s not “vapor” or “hype”

  10. Dr. Jay’s 13 Principles For Success

  11. #13 The Modularity Principle See the Grand Vision Solve One Small Piece At A Time Partial Solution The Problem

  12. #12 The “Collaboration” Principle Share Your Resources With Others To improve your chances of funding, you need different perspectives from multiple disciplines and universities

  13. #11 The Leverage Principle Obtain multiple sponsors to share expenses. Tough Problem

  14. ESTABLISHING CREDIBILITY #10 The Credibility Principle The Roughest Demo is more convincing than the best lecture Blah, Blah, Blah! Yeah, Right! Wow!

  15. #9 The Publicity Principle Think big: Visibility translates into credibility. (Fortune/Forbes/WSJ) New York Times Five Cents Final Edition All the news that’s fit to print Stunning Success in MIS for Arizona Researchers Blah Blah Wacko oh oh Wacko Blah Blah Blah oh OWacka Blah Blach oh oh WackaWacka Oh Blah blah blah wacka wacky blah blah blah Du blah wacky blaahhh Duh wacka foo oh duh wacky oh oh wacky duh blah blah duh oh wacky wacky duh ohbe kind to Blah Blah Wacka oh oh Wacka Blah Blah Blah wacky blah blah blah Du blah wacky blaahhh Duh wacka foo oh duh wacky oh oh wacky duh blah blah duh oh wacky wacky duh oh ohOWacka Blah Blach oh oh oh duh WackaWacka Oh Blah blah blah wacka Blah Blah Wacka oh oh Wacka Blah Blah Blah ohOWacka Blah Blach oh oh oh duh WackaWacka Oh Blah blah blah wacka wacky blah blah blah Du blah wacky blaahhh Duh wacka foo oh duh wacky oh oh wacky duh blah blah duh oh wacky wacky duh oh Arizona Researcher Looking very cool

  16. ATT NSF INTEL Navy IBM Sponsor Me! Air Force DARPA Army Ford Foundation #8 The Visibility Principle Obtain well known sponsors

  17. #7 The One-Ahead Principle Sell something that you are 50% done with. Kitty Hawk You will be perceived as an expert

  18. #6 The Assist Principle Before you expect a sponsor’s support, offer your assistance to them • Participate in review panels • Review research proposals • Offer expertise

  19. #5 The Pain Principle Find their pain, Relieve their pain

  20. #4 The Champion Principle Improved Screening System Find a Champion to open doors.

  21. #3 The Positive Principle Never ask a question that can be answered “No.” How can I change this proposal to better suit your needs? Build Pyramids

  22. #2 The Initiative Principle Until you get the money, the ball is always in your court. The sponsor will give you every chance to fail. Stay on top of things to win.

  23. #1 The Persistence Principle Never Quit, Keep Trying, Keep Exploring, Overcome Obstacles. There is No Finish Line.

  24. #1 The Persistence Principle The Pot of Gold May be hidden just a few steps ahead.

  25. FINIS

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