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Direct Carrier Billing Projections: Market Revenue and Potential in VAULT

Explore the market revenue projections and potential of Direct Carrier Billing (DCB) in the VAULT phase, including popular spending habits and frequency. Discover the global study on the size of the Value-Add market and projected fraud trends. Contact Mobilesquared for sponsorship opportunities.

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Direct Carrier Billing Projections: Market Revenue and Potential in VAULT

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  1. Direct Carrier Billing: Market revenue projections @mobilesquared www.mobilesquared.co.uk

  2. The story so far @mobilesquared www.mobilesquared.co.uk

  3. Ovum says Ovum data via Boku @mobilesquared www.mobilesquared.co.uk

  4. Ovum says Ovum data via Boku Just in case the DCB projections are not visible @mobilesquared www.mobilesquared.co.uk

  5. We also know Japan DCB market worth $15 billion South Korea DCB market worth $10 billion UK DCB market $222 million UK PRS market (minus DCB) = $712.4 million PRS market worth $11.7 billion across 20 markets in 2011 Ovum data via Boku @mobilesquared www.mobilesquared.co.uk

  6. VAULT Phase I Betting or gambling Games or apps charge to my bill Games on social network Health & lifestyle apps Internet-based information services Music and video content Phase II Represents new industries and sectors adopting DCB, such as ticketing in particular, which has the potential to drive consumer usage beyond the early adopters into the mass market. Value-Added Utility & Lifestyle Transactions (VAULT): - Low-cost transport train tickets, bus rides, car parking, taxis - Low-cost entertainment tickets, high-cost ticket deposits - Random, take-away food, pizza, stamps, bike hire, short break travel insurance = $222 million = ??? @mobilesquared www.mobilesquared.co.uk

  7. VAULT spend • £11-15 most popular spend • 68% of users would spend up to £15/$20 @mobilesquared www.mobilesquared.co.uk

  8. VAULT frequency • £11-15 most popular spend • 68% of users would spend up to £15 @mobilesquared www.mobilesquared.co.uk

  9. VAULT frequency • £11-15 most popular spend • 68% of users would spend up to £15 @mobilesquared www.mobilesquared.co.uk

  10. VAULT frequency $28 billion… BUT @mobilesquared www.mobilesquared.co.uk

  11. VAULT spend UK $5.9 billion based on everyone spending $396 @mobilesquared www.mobilesquared.co.uk

  12. WTM community • 44 countries attending WTM2017 • accounting for 3.714 billion DCB users • 42% of total global mobile subs @mobilesquared www.mobilesquared.co.uk

  13. DCB users @mobilesquared www.mobilesquared.co.uk

  14. WTM VAULT users @mobilesquared www.mobilesquared.co.uk

  15. VAULT potential spend ($) • Total potential spend $72.73 billion across 44 WTM countries • Europe - $19.1 billion • Asia - $34 billion • RoW - $17.4 billion @mobilesquared www.mobilesquared.co.uk

  16. VAS revenues ($) • Total VAS revenues $15.58 billion across 44 WTM countries • Europe - $4.9 billion • Asia - $7.67 billion • RoW - $2.4 billion ARPU $5 ARPU $5 ARPU $6 ARPU $3 @mobilesquared www.mobilesquared.co.uk

  17. The global study • Mobilesquared in association with World Telemedia is launching a global study into: • The size of the Value-Add market • split out by content & services • Consumer numbers + usage • Fraud • projected to 2022 • The research would cover 200 markets, with data + forecasts split out for each market. • We are looking for sponsors for this project. • To get involved please contact Mobilesquared or Jarivs @ WTM @mobilesquared www.mobilesquared.co.uk

  18. You’re welcome We’ve got a tonne of data and analysis not only on DCB, so please get in touch nick@mobilesquared.co.uk Office: +44 (0) 1344 747 113 Mob: +44 (0) 7976 057 052 www.mobilesquared.co.uk @mobilesquared @mobilesquared www.mobilesquared.co.uk

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