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Greenhouse Graphics Limited: A Sustainable Graphic Communication Company

Learn about Greenhouse Graphics, a sustainability-focused company offering graphic design, printing services, signage production, and more. Discover their mission, key product offerings, and organizational features.

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Greenhouse Graphics Limited: A Sustainable Graphic Communication Company

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  1. Ian Crossley BSc(Hons) DipM ACIMManaging Director Case study on the use of EMS. Greenhouse Graphics Limited

  2. What we are aiming to achieve ‘To be the region’s leading supplier of sustainable graphic communication products and services’ Greenhouse Graphics mission statement

  3. Key product and service offerings • Graphic design and artworking services for a full range of printing, signage, display and vehicle graphics • Digital and lithographic printing services up to B2 and related finishing and mailing services. • Large format inkjet printing – any size • Signage production and installation – indoor and outdoor • Vehicle graphics • Exhibition & display graphics

  4. Key organisational features Established 20 years 10 staff, including 2 Directors £900,000 turnover Production facilities 4000 sq ft premise just outside Basingstoke Numerous awards

  5. History & background. 1993: Established by two Directors with digital technology and sustainable processes as key drivers. 2002: Basingstoke SME Business of the Year. 2003: Basingstoke Sustainable Business of the Year. 2004: PrintWeek Sustainable Business of the Year Finalist. SE England Sustainable Business of the Year Finalists. 2005: Basingstoke Sustainable Business of the Year, new premises with segmented lighting and PV panels. PrintWeek Sustainable Business of the Year Finalist. Hampshire Sustainable SME Business of the Year. SE England Sustainable Business of the Year Finalists. ecoprint-system4 introduced. Achieved Investors in People status. 2007: Basingstoke Sustainable Business of the Year. PrintWeek Sustainable Business of the Year Finalist. HAZRED national business case study. Implemented choice editing by using ONLY recycled or FSC accredited papers. 2008: British Association of Print & Communication UK Business of the Year. 2009: ISO14001 accredited 2010: EMAS accredited. Carbon Calculator launched. 2013: ISO12647 Colour standard achieved. 2014: GreenTex™ and GreenWall™ products successfully launched. 2014: SignMapp™ to be launched. The Carbon Calculator to be updated.

  6. Large format inkjet printing services

  7. Large format inkjet printing services

  8. Large format inkjet printing services

  9. Large format inkjet printing services

  10. Large format inkjet printing services

  11. Large format inkjet printing services

  12. Large format inkjet printing services

  13. Large format inkjet printing services

  14. Large format inkjet printing services

  15. Large format inkjet printing services

  16. Our focus on sustainability: • Started with the formation of the company in 1993 – the name is the giveaway! • Is driven at Director level but encourages individual participation and ownership within the company • Uses a triple bottom line philosophy: People (social), Planet (environmental) & Profit (financial) hold equal status within the company. • Uses ‘choice editing’ in many cases • Is grounded in sound and proven environmental management systems.

  17. The EMS systems we use

  18. IIP – how we see it. • Provides the core infrastructure for people management • Tried and tested • Gives reassurance for employees and potential employees • Provides a good resource for employees continual professional improvement and the company’s future growth.

  19. IIP – practical benefits • Attraction and retention of good and committed staff • Staff who are keen to develop their own skills and career • Supports an open and transparent culture within the company • Provides practical support for a variety of management functions including staff recruitment, internal communication and process management. • Gives essential feedback through job chats to Directors that supports business growth.

  20. ISO14001 – how we see it. • Well established and known EMS • Ensures we monitor and record our environmental impact in a standardised way • Reassurance for employees and potential employees in relation to the company’s environmental impact and attitude to health and safety • Keeps us up to date with current legislation and other external impacts through annual auditing • A standard for continuous improvement.

  21. ISO14001 – practical benefits. • Attraction and retention of good and committed staff • A system that enables a wide range of staff to be involved • Provides practical support for a variety of management functions including procurement, storage and waste management. • An essential tool for tenders and contract proposals – especially public sector and larger corporates • Ensures the company is compliant, reducing risk and potential cost.

  22. EMAS – how we see it. • Less known EMS – approx. 60 companies in the UK and 4500 companies in Europe • Builds upon and adds to ISO14001 • More detailed and measurable environmental analysis • Stringent and detailed auditing

  23. EMAS – practical benefits. • A system that enables a wide range of staff to be involved and contribute • Challenges us to think, analyse and measure • Less well known, but is perceived to be by many the highest environmental accreditation • We have still to maximize the benefits of this standard internally • Externally it has been a very strong USP

  24. Implementing EMS Director with responsibility Accounts Production Manager

  25. Implementing EMS – measuring performance. In 2012 we moved premises!

  26. Implementing EMS – measuring performance. • Previous building had high levels of energy efficiency/saving – new building had none • New machines introduced with heavier use • Pricing negatively affected by economic downturn • Anticipating the next two years a return to improving ratio due to business diversification and the introduction of environmental initiatives (low energy lighting, timers, etc)

  27. Implementing EMS – key points. • Encourage participation • Disseminate information and communicate well • Provide relevant and clear training to ensure buy in • Relate environmental performance to financial performance and personal remuneration wherever possible.

  28. Final points … • Cost – for most companies you will get out what you put in – both in terms of both environmental benefits and ROI. • Proven structures such as EMS will contribute positively to the organisational structure of any business and make business management & development easier. • The real benefits are not always obvious and are sometimes difficult to measure – staff commitment – sick days – staff retention – loyalty – brand development and brand loyalty • Cost - once you have it – it is difficult to give it up

  29. Thank you for listening. Ian Crossley Greenhouse Graphics Limited

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