CONTENT & WORK PLAN

1. CONTENT & WORK PLAN PEMP - Portfolios, Employment bank and Meeting Points for the creative industry in the northern periphery Project owner: Region Västerbotten/MediaCenter in the County of Västerbotten

2. Roots and context of the PEMP • The creative industries will grow and be one of the future's industries globally - and in the NPP-area as well. • The creative industries are permanently in need of new ideas, new methods and new labour - what the young can contribute to. • The young people that lives in the area today constitute the recruitment basis for the industry – at the same time that gives the opportunity to implementation of new methods, processes and ideas from the young. • One of the cornerstones is to create meetings between the established and the youth and to develop platforms where possible. • An important stage is to increase employability of students at creative companies and that these as well are expected in contexts where they can sell products and services (eg. on infrastructural events, film festivals etc).

3. Aims The PEMP project is aiming to develop a service which will enable to: • Increase young creators’ and students’ employability • Increase the creative industries’ employment recruitement basis • Increase the creative industry and traditional industry willingness to employ creative people.

4. Activities and content to achieve the aims • Build networks and strengthen knowledge transfer between the creative industries, the educational institutions and young people • Create new and develop existing physical and virtual meeting places between young people, educational institutions and the existing creative industries (and potentially traditional industries) in the region • Develop and implement a new employment bank with a new form of portfolios and ”organic” CV: s on the communication platform (virtual meeting place) • Examine and disseminate the young creators/students new work forms and methods to the creative industries (and potentially traditional industries) and the educational institutions in order to bridge competence loss in the regions • Visualize the young creators products and main project services on the communication platform

5. The envisaged partnership consortiumPage 1 LEAD PARTNER Sweden: MediaCenteriVästerbottenslän http://www.regionvasterbotten.se/mediacenter/ Partner 1 Finland: Kemi-Tornio University of Applied Sciences http://www.tokem.fi/?deptid=11590 and the project No Cry for young creators: http://www.creativeyouth.eu/ KTUAS has a considerable amount of contacts with several of presumptive partners through and experience on – International ERDF projects – and has coordinated Interreg IIIB NP projects BIRRA and PICYBU, as well as FP6 project TeRIS and is now coordinating three Interreg IVB NPP-projects DARRA, RRR and NoCry. NoCry partnership contains a lot of possible partners for PEMP (we will also find out how it would be possible to use the services and contents Created in KTUAS´ NoCry project). POSSIBLE PARTNERS: Finland: Oulo International Children Film Festival http://www.filmfestivalworld.com/festival/Oulu_Intl_Childrens_Film_Festival/ POEM in Oulohttp://www.poem.fi/eng/index.php Intotalo in Kaajanihttp://www.intotalo.fi/etusivu

6. The envisaged partnership consortiumPage 2 Greenland: Business Academy Greenland (international coordinator Per Thomsen) http://www.ninuuk.gl/ Greenlandic film company and the movie “3900 pictures” http://www.nuummioqthemovie.com/nuummioqtrailerUK.html “Inuk Media” http://www.inuk.gl/ Leivur Langgard, Adv at Ministry of Foreign Affairs Sweden: Regional film center Film i Västerbotten http://www.filmivasterbotten.com/ HUMlab http://www.humlab.umu.se/english/?languageId=1 and other institutions at the University of Umeå http://www.umu.se/english/?languageId=1 several institutions at LTU Skellefteå http://www.ltu.se/ske/utbildning/program/1.16717?l=en Regional film center Filmpool Nord in Norrbotten http://www.filmpoolnord.se/?lang=en branch organisation The Lodge in Skellefteå http://www.youtube.com/watch?v=3JjD3WSZIgc and Umeå Creative Industry Association in Umeå website will be published 28th of May upper secondary schools eg. Midgårdsskolan Umeå http://www.umea.se/midgard

7. The envisaged partnership consortiumPage 3 Northern Ireland: Belfast Metropolitan College http://www.belfastmet.ac.uk/aboutus/mainsites.asp Cinemagic Belfast children’s film festival http://www.cinemagic.org.uk/ The Nerve Centre in Derry http://www.nerve-centre.org.uk/ Faroe Islands: Klippfisk film education and film summer schoolhttp://www.klippfisk.fo/ Scotland: Moray College http://www.moray.ac.uk/ Moray film festival http://www.morayfilmfestival.com/ Ireland: Cork Film Festivalhttp://www.corkfilmfest.org/ Norway: Tvibit Tromsö http://www.tvibit.net/english/about-tvibit/ and their film festival Nordic Youth Film Festival http://www.tvibit.net/english/nuff-nordic-youth-film-festival/ Rock City Namsos http://www.rockcity.no/ Film Camp http://www.filmcamp.no/Default.asp?cmd=110

8. Searching for partners with competences ... • to compose and produce education and courses • to build websites and social forums • about the companies needs and demands • about networks, competence and skills in the creative industries Examples of potential additional partners? • Partners in the creative industry, eg. branch organizations • Universities and other educational institutions and organizers which deals with programmes/courses in the field of media, film, web, game etc. • Media and culture programme in upper secondary schools • Partners that have experience of web platforms for young creators (should be contracted) • Our wish is to find other presumptive partners in all countries in the NPP-areas

9. Possibleassociated partners • Film Festivals • Other coordinators of event for the creative industries • Regional centers for film and media and regional production centres

10. Challenges • How to get the companies interested? “What´s in it for us?” • How to find the best way in to, and co-operation with, traditional educational institutions – and do we have time for that? • How to use and develop existing virtual platforms concerning eg. choice of the best model, main service, supporting components and IP (intellectual properties) • How to involve and limitate concerning which branches we will include? • How to involve traditional sectors that could employ young creators? • Do we have to compete with other investments in the regions? Diversing or conflicting interests? • Who is the most appropriate lead partner? Authority and “weight”?

11. Preliminary timetable • 1-31 May: Planning and implementation of the project, contacts with presumptive partners • 31 May & 11 June: Phone meeting between MediaCenter and KTUAS to develop the work plan, to discuss experiences from No Cry, to discuss possible partners and to settle our PP-presentation 16-17 June in Kopenhagen. • 16-17 June: Meeting in Kopenhagen to which we have invited possible partners and where we will discuss the aims, find new partners, make the cooperation deeper, exchange of ideas between the partners. Physical meeting between MediaCenter, KTUAS and possible partners. • Jun-Aug: Continuing searching for other partners in the NPP-area and make decisions of priorities in the main project + a meeting with the NPP-office. • Sep: “How to Apply” Seminar in mid-September 2010. • Sep-Oct: Develop the main project proposal and write on the application of the main project.