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THE AMERICAS MASTERS GAMES 2014 Vancouver, British Columbia

Experience the thrill of 14-20 sports at The Americas Masters Games 2014 in Vancouver, BC. Join 10-15,000 participants in a 9-day event with an $8M budget. Engage in the BC Lifestyle and Fitness Expo, community celebrations, and lifestyle TV programming.

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THE AMERICAS MASTERS GAMES 2014 Vancouver, British Columbia

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  1. THE AMERICAS MASTERS GAMES 2014 Vancouver, British Columbia

  2. The Americas Masters Games 2014 • August 22-31, 2014 • Anticipated 10-15,000 potential participants • Number of sports : Maximum 20 – Minimum 14 • Length : 9 days • Operating Budget : 8 Million CAD • Participants pay own registration, travel and hotel costs. • BC Lifestyle and Fitness Expo • Community celebration sites • Lifestyle TV programming

  3. The Americas Masters Games 2014 • The Masters sports movement is very strong in Canada • Edmonton hosted 2005 World Masters Games • British Columbia is supporting an active and healthy lifestyle • Sport and major events are an economic driver • BC has exceptional multi-sport events expertise, facilities and experienced volunteers • Canada embraces cultural and community events and major tourism initiatives • Positions BC as an international destination of choice

  4. Partnership Model

  5. Letters of Support “Hosting sporting events of this calibre not only generate employment and measurable economic impact, they also help bolster the tourism industry in Vancouver and throughout the province.” - Rick Antonson, Tourism Vancouver “The opportunity and potential benefits of bringing this level of event to British Columbia and Vancouver, is a rare chance to benefit directly from the sporting legacy and hosting reputation Vancouver so rightfully earned in 2010.” - Russ Cowan, Vancouver Hotel Destination Association This initiative speaks strongly to viaSport and the BC sport sector’s mandate to encourage ongoing participation in sport and physical activity, at every stage of life—a mission which is delivered upon under the Canadian Sport for Life model.” -Scott Ackles, Former President, ViaSport

  6. Sports Program • The sport program is limited to a minimum of 14 and a maximum of 20 sports: • Includes involvement of competitors with a disability • Sports are International Federation approved • All Provincial Sport Organizations have been consulted on the opportunity • Robust sport legacy plan under development

  7. Economic Impact • Estimated Direct Spend: $44M • Estimated Economic Impact: $130M • Return of Government Investment • Supports long term event strategy • Regional pre & post Games travel • Identified need period • Promotion of public health awareness – supporting healthy families • Building a platform for Masters sport with PSOs

  8. The Americas Masters Games 2014 • Steering Committee established • Feasibility Report for funding partners • Partnership Model Agreements • BC Sport Stakeholder consultations • Sport venue assessments • Sponsorship, governance and cultural program assessments • Detailed budget analysis

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