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Program Evaluation. What is program evaluation. “the identification, clarification, and application of defensible criteria to determine an evaluation object’s value (worth or merit) in relation to those criteria.” p. 5 PROGRAM EVALUATION. Types of program evaluation.
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What is program evaluation “the identification, clarification, and application of defensible criteria to determine an evaluation object’s value (worth or merit) in relation to those criteria.” p. 5 PROGRAM EVALUATION
Types of program evaluation • Needs Assessment – planning • Process Assessment – implementation • Outcomes Assessment- impact • Efficiency/Effectiveness-cost/benefit
WHY DO EVALUATION? 1) utilization – changes, continuation, planning, termination 2) timeliness – usefulness 3) program uses significant resources or has some visibility, viability
Steps • Determine standards • Collect information • Apply standards • Make judgments on program quality, viability, effectiveness
Process • Design • Data collection • Data analysis • Data presentation
History • Based in accreditation/education policies from late 1800’s, early 1900’s • Gained momentum in post-WWII era with applied social research in the military, education • Great Society programs – jobs training, housing, urban development • ESEA (Elementary and Secondary Ed Act) 1965 – massive funding • Today, required for most federal programs: NCLB
EVALUATOR AS PROGRAM ADVOCATE: Evaluators make choices about questions, methods, reporting but do not advocate a point of view