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International Information Transfer LI 823 – Summer 2002. Case Study II – Dr. Xie, Shanghai, China Presented by Jana Borchardt & Carmen Doering. Issues National/Local Cultural/Socio-Economic Technological Attitudinal. Counseling Strategy Transmitting Filtering Advising
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International Information TransferLI 823 – Summer 2002 Case Study II – Dr. Xie, Shanghai, China Presented by Jana Borchardt & Carmen Doering
Issues National/Local Cultural/Socio-Economic Technological Attitudinal Counseling Strategy Transmitting Filtering Advising Networking Information Transfer Approach
China Tobacco use in China is rapidly becoming a national public health crisis • World’s highest number of smoker’s per capita • Currently, 2/3 of Chinese men smoke • Rapid rate of increase among youth • By 2025, an annual 2 million tobacco-related deaths predicted
Shanghai • At the forefront of national & international anti-tobacco campaigns • Prohibits smoking in many public places, including its prison • Its major medical school actively promotes smoking cessation among students
Smoking has become engrained in the culture, with little public awareness about its dangers. Culture
Economy • China produces 4 x as much tobacco as US • China’s tobacco industry employs millions of workers • 10 million farmers • Over ½ million industrial workers • 3 million in retail • China’s recent WTO accession opens its market to ever-increasing multinational competition
Technology • 2.54 million internet connections * • 33.7 million users * • Slow connection speed may make Internet searching frustrating • Government-filtering, including sites run by Taiwanese government (Franda, 2002) * at the end of 2001,, 2002.
Professional Attitude Communication - Empathy - Patience - • Recognize the complexity of the inquiry • Importance of the reference interview • Importance of various informational roles • Respect Dr. Xie as an Information Gatekeeper • Xie has a significant sphere of influence • Xie has specialized knowledge beyond your ability • Acknowledge limitations of IP • IP can’t fully understand Xie’s culture nor need • IP can’t expect to answer Xie’s inquiry quickly
Information CounselingThe information transfer process involves stages in which the IP may change roles to encompass the following: • Transmitting • Information filtering • Advising • Networking See Marta Dosa, “From Informal Gatekeeper to Information Counselor: Emergence of a New Professional Role.”
Transmitting & FilteringFirst Level – Assumed Information Need • World Health Organization - http://www.who.int/home-page/ FILTERING – A recent press release indicates the influence of this organization and the widespread adoption of their initiatives in the area of smoking http://www.who.int/inf/en/pr-2002-59.html • World Federation of Public Health Associations - http://www.apha.org/wfpha/ FILTERING - An international organization promoting information sharing and facilitating partnerships among members. The American Public Health Association is a part of this umbrella group and their June issue is on smoking - http://www.ajph.org/content/vol92/issue6/cover.shtml • Center for Advancement of Health – http://www.cfah.org FILTERING - Mentions other links like the Youth Tobacco Cessation Collaborative, and has a program initiative named the Tobacco Use Research Funders (NOTURF) http://www.noturf.org • Harvard Univ. School of Public Health - http://www.hsph.harvard.edu/ FILTERING - They have a journal and a world class program that has received grant money for tobacco research. See a recent article http://www.hsph.harvard.edu/review/rsbreath.html • GLOBALink - http://www.globalink.org/ FILTERING - International Control Network which has a listing of 6400 contacts in the area of tobacco control and sponsors the World Conference on Tobacco and Health http://2000.wctoh.org/ From this site one can get streaming media, including a speaker from China.
Oxford University Report onEmerging Tobacco Hazards in China Filtering
Advising 2nd Level Clarified Information Need • 2nd Level occurs if the information gathered at Level 1 is diffused and if Xie responds to the IP’s clarifying questions. • At this point the IP can more accurately access Xie's real need and advise him to either contact a local University with access to databases like Lexis/Nexis or PAIS, the Library of Congresses Virtual Reference Desk, an information broker or . . • The IP may take on a networking role in addition to the advising role and suggest Xie contact other entities & individuals that may be able to help him further. *This was our next step.*
Networking • International Organizations • National & Regional Organizations • Local Organizations • Individuals
International • International Tobacco Listserv • World Health Organization (WHO) Send the message "subscribe intl-tobacco <your name>" to <listproc@essential.org>
National/Regional Hou Peisen, MD, MPH Director, Institute of Health Education, China CDC Building 12, Block 1, Anhuaxili, Beijing, 100011 Tel: 86106424-8519 Fax: 8610-6426-0067 Email: houpeisen@hotmail.com
John Tung Foundation 12F-3 #57 Fushin North Rd 10059 Taipei TAIWAN (ROC) Country/City Phone Code: 886 2 Phone#: 7734309 Fax#: 7522455
Individuals • GLOBALink’s website to find individual contacts - http://member.globalink.org/intdir/ would be an excellent resource. • Also the IP may selectively find other individual contacts at reputable institutions. Dr. Ximming Deng, Professor of Medicine at University of Florida Shands Cancer Center, received a grant from the Tobacco Settlement Research Institute and may be a good link due to their shared cultural heritage since he is a foreign national.
References Belkin, N.J. (1980). “Anomalous states of knowledge as a basis for information retrieval.” Canadian Journal of Information Science, 5:13, 133-143. Dosa, M.L. Across all borders: International information flows and applications. Lanham, MD: Scarecrow, 1997. Franda, M.F. (2002). Launching into cyberspace: Internet development and politics in five world regions. Boulder, CO: Lynne Rienner Publishers. Levinson, H. (16 March 2000) “China lights up.” BBC News: Crossing continents. Retrieved July 17, 2002, from http://news.bbc.co.uk/hi/english/audiovideo/programmes/crossing_continents/newsid_677000/677489.stm. Mackerras, C., Taneja, P. & Young, G. (1998). China since 1978. 2nd ed. Sydney, Astralia: Addison Wesley Longman. World Health Organization (2000). Country profiles: Tobacco or health 2000. Retrieved July 15, 2002, from www.wpro.who.int/pdf/tfi/TFI%20Country%20Profiles.pdf