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Unveiling Social Realities: Understanding Qualitative Field Research

Explore Naturalism, Ethnography, Ethnomethodology, Grounded Theory, and more qualitative field research terms in depth to reveal powerful insights into social phenomena.

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Unveiling Social Realities: Understanding Qualitative Field Research

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  1. Chapter 10Qualitative Field Research Key Terms

  2. NaturalismApproach to field research based on the assumption that an objective social reality exists and can be observed and reported accurately. EthnographyA report on social life that focuses on detailed and accurate description rather than explanation.

  3. EthnomethodologyAn approach to the study of social life that focuses on the discovery of implicit, usually unspoken assumptions and agreements.

  4. Grounded TheoryAn inductive approach to the study of social life that attempts to generate a theory from the constant comparing of unfolding observations.

  5. Case StudiesIn-depth examination of a single instance of some social phenomenon, such as a village, a family, or a juvenile gang. Extended case methodTechnique in which case study observations are used to discover flaws in and to improve existing social theories.

  6. Institutional ethnographyResearch technique in which the personal experiences of individuals are used to reveal power relationships and other characteristics of the institutions within which they operate.

  7. Participatory action researchApproach to social research in which the people being studied are given control over the purpose and procedures of the research; intended as a counter to the implicit view that researchers are superior to those they study.

  8. Qualitative interviewAn interaction between an interviewer and a respondent in which the interviewer has a general plan of inquiry but not a specific set of questions that must be asked with particular words and in a particular order.

  9. Focus Group.A group of people are brought together in a room to engage in guided discussion of a topic.

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