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The Great Society. A War on Poverty. The War in Vietnam. The Johnson Administration. The Civil Rights Act of 1964. The Voting Rights Act of 1965. Congressional Staffer ND Administrator Member of the House of Representatives U.S. Senator Majority Leader Vice-President.
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The Great Society A War on Poverty The War in Vietnam The Johnson Administration The Civil Rights Act of 1964 The Voting Rights Act of 1965
Congressional Staffer ND Administrator Member of the House of Representatives U.S. Senator Majority Leader Vice-President LBJ’s Experience
Coalition Builder – good at working behind the scenes to get legislation passed “Johnson Treatment” – Catch key person off-guard, Invaded personal space: nose to nose Did whatever it took to get person to agree with him The Texan’s Style
The Texan’s First Lady Lady Bird (Claudia Taylor) Johnson
“Let us continue” – uses the death of JFK to get legislation passed, appealed to healing wounds of losing President “Great Society” – new label for the programs Should LBJ have used the death of Kennedy to help get legislation passed? Post-Assassination
The 1964 Election • LBJ – successful at getting legislation passed, continuing Kennedy’s work, but distancing self • Hubert Humphrey VP
The 1964 Election Sen. Barry Goldwater • Republican (AZ) • Nickname: Arizona Archangel • Honest but very conservative, • Smaller government – abolition of progressive income tax, public works, & Social Security • Anti-civil rights, strong anti-communist
Johnson portrayed himself as man of peace and Goldwater as militaristic kook not above using nuclear arms “In your heart, you know he might” TV Ads – The “Daisy Ad” http://www.livingroomcandidate.org/commercials/1964 Click on 2nd Ad for Johnson The Campaign of 1964
The Results • LBJ win in landslide • Mandate for programs • The backing of the voters, as seen in a candidate winning by a large margin • Other Democrats ride coattails → Liberals in Congress
LBJ’s legislative agenda – federal gov’t can and should deal with social problems Goals – End poverty End racial injustice / Real Social Change Continue and fulfill promise of New Deal liberal legislation Watch Great Society Link on Website Complete Chart using Resource provided The Great Society
After watching the Video, complete the chart on the Great Society Programs using Resource provided The Great Society