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Learn about Bluetone Communications' proprietary and confidential offerings, powered by BroadSoft, including their competitive edge, solution overview, process and procedure, and support and coverage.
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Bluetone Enterprise Offerings Powered by: Broadsoft Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Agenda • BroadcloudcPBX what is it? • Competitive Edge • Solution Overview • Process & Procedure • Support & Coverage Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Capturing the Hosted VoIP Market • Successfully, and profitably, competing in the Hosted VoIP market is predicated on three key deliverables • End user experience • High quality, dependable service • Robust feature functionality • Powerful, easy to use self administration tools • Cost savings – both soft and hard • Sales channel experience • Simple, fast sales process • Powerful, easy to use sales tools • Competitive offering and pricing • Effective compensation • Internal Scalability & Efficiency • Low touch processes with minimal delay and points of failure • Low cost back office support needs • Insures repeatable success without excessive manual intervention • Operating cost structure remains relatively fixed as revenue stream grows • Improved speed to market Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Get the message out there!Why the cloud? • Industry is Shifting • End users moving away from premise based solutions • Cloud makes your Business Better • Better & faster responsiveness and decisions • Cloud is more Strategic • “Focus on your core business, not your chore business” • Cloud is Technically Superior • Better for Multi-Site, Mobile, Video, Varied Devices, Geo-Redundant, Disaster Recovery Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
What is Hosted Unified Communication? • Cloud-based voice services: • All feature functionality delivered from the Service Provider network rather than at the customer’s location • Connected to the Service Provider’s network via a business grade IP connection • Voice Over Internet Protocol (VoIP) • Alternative to onsite PBXs or Key Systems Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Hosted Business VoIP offer marketed and sold by Service Provider cPBX from BroadSoft End to end operating system from BroadSoft Limited technical investment and fast rollout for Service Provider Supports Multi Channel distribution model BroadSoft managed and delivered PBX BroadWorks for Business Communications Services On-line ordering, sales, support & maintenance On-line end user self management Choice of voice & video handsets supported Flexible user and site configuration Flexible deployment methods SaaS based pricing – monthly, per subscriber Programs for launch & sales support BroadSoft resources for offer definition, go-to-market, and sales Functional support services to ease back office resource burden Internet (or other) PSTN Gateway (BSFT or SP) PSTN BroadSoft cPBX A New Way to Deliver PBX Service BroadSoft cPBX Architecture Interconnect PBXService Demarcation point Enterprise Fax IPP Analog SoundPoint VVX
Cloud is Technically More Efficient Consider “Work Anywhere” Solutions • More Efficient for Multi-Site Companies • Better Reliability with Redundancy – lose your PBX, lose your business • More Efficient for Mobile Workers • Better for Varied Devices, HD Voice, Video • No Painful, Expensive Upgrades Prem UC Solution Cloud UC Solution Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Making Your Business Better Source: Webtorials Better Customer Service Missed Call = Missed Revenue Faster Decision Making More Reachability/ Work Anywhere Tighter Integration of Multisite Companies Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Why Bluetone? Offerings: • Completely Hosted User Features, Site Services and Network Routing • Unlimited Local Calling • Unlimited Long Distance Calling (U.S.) • A-LA-Carte service licenses (no packaging) • Pre-Validation of Network Readiness • Ongoing personalized monitoring of service • Included value-added features such as: • Main Number Outbound Call ID • Calller Name & Number • Variable Length Extension Dialing • Agent white label portal • Customer Admin Portal (myadmin) • User portal (myphone) Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Simpler Management • Reduces need for expensive technical staff for on-site voice platforms • Bluetone manages sets you up and can maintain, moves and changes in addition to training on on-site administrator • Employees can focus on running business, not a voice platform • Provides a single vendor for voice, & data • Eliminates the need for an enterprise to manage multiple vendors • Simplifies troubleshooting & eliminates finger pointing among vendors when there is a problem • All network connections can be consolidated into a single data pipe • Can be customized via a single web GUI for all locations • Users can self manage their services Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Scalable and Flexible • May be dimensioned to the exact requirements of the business • The enterprises can safely buy the minimum needed, unlike premise-based solutions where considerable over spend is necessary to affect a complete solution • Subsequent rapid growth or restructuring is easily managed • Moves, adds, and changes can be implemented via a self-service web portal Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Simple Web Based Sales & Management Tools BroadCloud Automation • Service Provider administrative login for service management • Update service offerings (e.g., special pricing, etc.) • Manage channel and direct sales organizations • View service quotes, orders and administrative reports • Service billing reports • Wizard for quote generation with step by step guided order creation • Customer service login for Service Provider customer support • Available to provide premium “white glove” managed services • End customer login for self-service and detailed control • System administrator access for account and site services • End user access for station self management Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Packages Tailored for SP Target Customers • Hosted PBX • Optimal for customers requiring unique features & settings per station with dedicated line calling capacity. • Target customers include small professional offices such as law offices, insurance agencies, realtors, etc. • Includes options for premium & group features including hunt groups, auto attendant, call queue and more. • Hosted Square Key System (Future) • Optimal for customers requiring shared line calling capacity and that have common feature requirements. • Hosted service with familiar squared key system model • Target customers include small retail sites, restaurants, and other shared-use environments such as warehouses, etc. Corporate LAN Corporate LAN SIP Phone PC PC PC PC PC (NPA) NXX-XXXX (NPA) NXX-XXXX (NPA) NXX-XXXX (NPA) NXX-XXXX (NPA) NXX-XXXX (NPA) NXX-XXXX DSL, Cable, or Dedicated Internet Router/ Firewall (NPA) NXX-XXXX Router/ Firewall SIP Phone Analog Adapter FAX Machine DSL, Cable, or Dedicated Internet Simultaneous Call Path Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Packages Tailored for SP Target Customers • Hosted PRI Replacement • Optimized for large office deployments, allowing custom solutions relating to users and call capacity to fit specific needs. • Target customers include office headquarters with 30+ professional users. • Each station comes with all user features available • Hosted POTS Replacement • Simple entry point into VoIP for businesses with key systems and / or analog phones currently connected to POTS lines. • Terminates to ATA, for connection to Key System, analog phone, fax, etc. • Optimal for customers looking to maintain existing premise equipment. Corporate LAN DSL, Cable, or Dedicated Internet PC Stations Corporate LAN Phone PC (NPA) NXX-XX09 (NPA) NXX-XX08 (NPA) NXX-XX07 (NPA) NXX-XX6 (NPA) NXX-XX20 (NPA) NXX-XX19 (NPA) NXX-XX15 (NPA) NXX-XX17 (NPA) NXX-XX16 (NPA) NXX-XX05 (NPA) NXX-XX03 (NPA) NXX-XX18 (NPA) NXX-XX22 (NPA) NXX-XX21 (NPA) NXX-XX04 Trunks Phone DSL, Cable, or Dedicated Internet Router/ Firewall PC Router/ Firewall Phone POTS Analog Adapter Key System FAX Machine Simultaneous Call Path Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
IP Phones and Clients Attendant Console IP Phones • State-of-the-art IP handsets • Enhanced quality through HD voice • Attendant Console Available • Clients • Soft Client • (PC, Smartphone) • Be nomadic! • Broadworks Anywherew/ Mobile integration. • Be on the call all the time! IP Desk Phones Soft Client Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Gateways ATAs • Used for 1- 8 line POTS Replacement • SPA – 122 • Tie into client 66 or 110 block • Daisy-chain at end-user location • 2 FXS ports/unit • SPA – 8000 • Tie into client 66 or 110 block • 1- 8 FXS ports or Amphenol hand-off • IADS • Adtran 9XX series • Tie into client 66 or 110 block • 4 – 24 port FXS handoff available (Amphenol handoff) • T1/E1, PRI, or Ethernet handoff available. Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
MyAdmin • Group Service Administration • Hunt Groups • Auto Attendants • Call History & Logging • MACD of users & devices • Site profile updates • Order services & Telephone Number Inventory Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Auto Attendant • Automates inbound call management: • Gives caller simple options — “Press 1 for Sales. Press 2 for Customer Service.” • Uses: • Answer main line • Provide alternative answering point • Can be tiered together for more flexibility Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Auto Attendant Application Main Number 518-445-5965 Call Flow During Business Hours Press 1 Service Department Hunt Group Ext 5966 Press 2 Sales Department Hunt Group Ext 5967 Press 3 Dial by Name Press 4 Group Operator Press * Repeat Menu 518-445-5970 518-445-5968 555-518-445-6000 518-445-5969 518-445-5971 518-445-6000 Voice Mail
Hunt Groups Regular – Rings each user in the order they appear in the user list Circular – Notes the last user to answer a call and then rings the next user on the user list Simultaneous – Rings all users at once Uniform – Rings the user that has been idle the longest
cPBX User Features Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
MyPhone • End-User Administration • Call forward rules • Voicemail Administration • Listen • Download • Delete • Change 911 information • Call History & Logging • MACD of call features • Shared calling • Busy lamp monitoring Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Traditional Voice Messaging Incoming call Busy Out of Office No Answer “I am on another call. Please leave a message and I will return your call…” “I am not available to take your call right now. Please leave a message” • Fully integrated with all other features, such as voicemail to email “I will be away from the office until …. If you need immediate assistance, please contact …”
Simultaneous Ringing • An incoming call rings multiple devices at the same time. User can answer call on any device Incoming call ))) ((( ))) ))) ((( ((( ((( ))) Business Cell Phone Personal Cell Phone Office Desk Phone Home Phone A Mobility Feature
Call Pickup • Allows a user to answer a ringing phone remotely, for example: • You and a colleague are in a pickup group. • You hear the colleague’s phone ringing and see that he is away. • You dial the pickup code and answer his phone. Incoming call ((( ))) Pickup Group Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Shared Call Appearance View the status of someone else’s phone from your phone • Use for Key System replication • Use for line coverage points such as Executive, Receptionist, Administrator • Have multiple users get access to a single line SCA 1 SCA 2 SCA 3 User 3 User 1 Administrative Assistant User 2
Voicemail to Email Integration • Voicemail messages are delivered to email inboxes as .wav Client leaves voicemail on office phone Voicemail is converted to .wav and sent to email address Voicemail can be played anywhere email can be accessed
Built In Disaster Recovery • If a premise PBX fails, the entire phone system goes down. With Hosted UC, systems are highly redundant • Multiple redundant systems reduce points of failure • Systems off premises for greater security • Users may work at any other location should problems occur at regular work site Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Network Architecture Design Strategy • Maximize availability through multiple levels of redundancy • Maximize scalability through best in class network components • Maximize speed-of-scale through in-house software development (Rialto) • Success based scaling – architecture works well at both small and large scale Future – MPLS Handoff
Business Continuity: Disaster Disaster: The customer’s location cannot connect to the Service Provider’s network due to a disaster such as a power loss, cable cut, flood, or fire. Service Provider’s Business Grade Internet Disaster Recovery: Inbound calls to the customer’s location are automatically and seamlessly re-routed to a pre-determined number. • Calls to the location’s number can be routed to another site—main number, person, or an Auto Attendant. • Calls to an employee number can go to the employee’s mobile phone, home phone, or soft phone tablet/laptop. Outbound calls can be made from mobile phones and can use Remote Office. Hosted VoIP Ethernet Switch IP Phones Router Customer’s Local Area Network
Don’t Guess, Know Your Ready! • Examinet assists with customer qualification • Simple java based webapplication • Spot checks key LAN characteristics • DHCP • Firewall • Bandwidth • Latency • Jitter 11/1/13 Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Provisioning Support • Support service providing provisioning resources to administer and complete the service provisioning process • 15 business day turn around for LNP • 5 business day turn around for new TN. • Scope and timing dependent upon provisioning interface for underlying PSTN Gateway service. • Utilizing Verizon SIPGateway • Process; • Retrieval of approved and released orders from SP • Administration of all Order Management functionalities • Securing DID’s for the order • Insuring equipment is fulfilled (depending on distribution method) • Completion of initial phone number assignments for the different products and features. • In a porting situation, • Coordination with the sales agents to procure the proper documentation required to complete the porting process • Port dates set & (FOC) received, coordinate with client or reseller on the time and date for port activation • Completion of orders upon confirmation that all assignments are in place and numbers are active and/or ported Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Deployment Options Supported • Self installation • Equipment shipped to customer site pre-configured for plug and play • Notifications automatically sent throughout delivery process • Welcome email • Equipment shipment tracking • Activation date notifications • Order completion • Resources for service provider branded tools and collateral to assist customer setup • Professional install – self installation plus: • Professional field technician conducts site survey • Physical inventory • Installs PacketSmart LAN assessment tool • Professional field technician conducts installation • IP End points unpacked, placed, turned up, test calls made • PacketSmart installed Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
On-site Deployment & Support Option • Solution includes on-site support for customer deployment and ongoing repair services. • Private-label professional services on a wholesale basis. • Field technicians covering the US,Canada, Mexico and 100 countries globally. • 2 hour response in North America. • Over 10,000 organizations with > 75,000 field personnel • Skilled in hundreds of technologies • Built to serve large, high volume clients requiring high-quality and consistency • Services include: • Network/telephony CPE installation(including Hosted IP) • Site Surveys, basic device configuration, test & turn up • Demarc extensions, LAN cabling & structured cabling • Trouble ticket/repair response • De-installations, swap-outs, upgrades Field Service Coverage Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
We got your back! Monitoring, & Troubleshooting Service Provider Network Access PBX Service QoS Assessments and Monitoring Corporate LAN PacketSmart for Quality of Experience • Assess • Assess LAN and WAN for readiness before deployment • Design and test QoS architecture • Verify • Verify & certify the deployment of all components • Establish baseline QoE • Monitor • Monitor relevant network flows to determine QoE • Identify & isolate complex transient issues • Diagnose • Leverage central experts to remotely diagnose complex problems Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Support Structure BroadSoft cPBX Support Partner Support Customer web Network Element PacketSmart RialtoDash KB Tools Rialto BW NMS Engineering 8x5 Tier 1 Supt Answer Desk 24x7 phone phone Development 8x5 email Service Delivery 8x5 email / web Staffed | On Call NOC 8-5 | 24x7 NOC / Billing / Service delivery TT System CPE Delivery 8x5 Billing 8x5 Field Ops 8x5 | 24x7 Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Benefits of Cloud Based PBX(cPBX) • No InfrastructureCapEx Required • Pre-validation of Network • Cost Savings • Scalable and Flexible • Employee Productivity • Customer Satisfaction • Simpler Management • Disaster Recovery • Continuous Monitoring & Support • Powered by Broadsoft Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute
Questions / Comments THANK YOU! Bluetone Communications Proprietary & Confidential, do not copy, duplicate, or distribute