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Rides to Wellness merges public transit with ride-hailing for premium, personalized service addressing health and wellness transportation needs outside traditional Medicaid coverage. Create meaningful partnerships, embrace risks, innovate with technology, offer premium services, and expand service to grocery stores, pharmacies, and more. Think beyond NEMT and utilize same-day services, package assistance, and connected trips with credit card payments. Embrace technology for dynamic scheduling and online bookings. Collaboration with organizations like MTA, FTA, and medical providers can revolutionize healthcare access.
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The Nuts and Bolts of Rides to Wellness How do we make this happen?Rides to Wellness isa health and wellness initiative that combines the best of public transportation with the convenience and personalization of ride-hailing services.
Key Elements Meaningful and Equal Partnerships Broadening the concept of Health and Wellness Creating a Premium Service Willingness to Take Risks and Innovate Utilizing Technology
Build Partnerships with Organizations who Understand Transportation is a Barrier MTA Non profits Veterans Services Riders FTA and MDOT Medical Providers and Hospitals Senior Living Facilities
Think bigger than traditional NEMT Significant health and wellness transportation needs exist outside of what Medicaid covers. Where do passengers need to go that requires a specialized, premium service? Examples include: Grocery stores; Farmers Market; Pharmacy; Government Agencies like DHHS, Social Security, Secretary of State office; Non-Profits to obtain services; Laundromat; Senior Center; beauty salon; the bank or credit union. *Infrequent trips that are worth the extra money*
Create a Premium Service To charge a premium fare, you must offer a premium service – what do your customers want that they are not getting on your traditional bus or dial a ride service? -Same Day Service -Assistance to/from door -Driver carries packages or bags -Connected trips -Service outside usual hours -Car seats -Use of passenger cars or wheelchair minivans -Single rider trips -Credit card payment in vehicle
Risks and Innovation Everyone will think this is a great idea; the key is finding those who will help pay for it. Find one partner organization and start providing trips. Do not be afraid to try something totally different than you have ever done.
Technology Same day service is successful when it is operated through a dynamic vehicle scheduling software Similar to Uber or Lyft, the ride is between the driver and the rider, not on a pre-determined, batched paper manifest The schedule is constantly changing to optimize routes and efficiencies in the system Organizations LOVE online scheduling options – major selling point
Moving Forward • Transportation must be part of the holistic approach to improving healthcare outcomes • Public transportation can be an innovator and can provide a powerful solution to the challenge of health and wellness transportation at a cost-savings to States • Mobility on Demand is not going away – make it work for you!