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Andrew Wee WhoIsAndrewWee

Highly Effective Strategies For Customer Acquisition and Business Growth Using The Power Of The Internet. Andrew Wee WhoIsAndrewWee.com. An Informal Poll: Anyone…Heard of the Internet? Anyone…Use The Internet For Marketing? Anyone…Use The Internet For Marketing Effectively?.

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Andrew Wee WhoIsAndrewWee

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  1. Highly Effective Strategies For Customer Acquisition and Business Growth Using The Power Of The Internet Andrew Wee WhoIsAndrewWee.com

  2. An Informal Poll: • Anyone…Heard of the Internet? • Anyone…Use The Internet For Marketing? • Anyone…Use The Internet For Marketing Effectively?

  3. Internet Marketing Euphoria

  4. Where do you start?

  5. Internet Marketing = Internet (technology) + Marketing (communication)

  6. Effective Marketing? Specifications Your client: Huh? Benefits:-Reach a global audience for a fixed, low monthly fee.-24-7 Virtual Salesman-Create BBSes/Forums for pre-sales, sales enquiries, customer service and promotion announcements

  7. Tech Marketing

  8. Marginally Better? But still no benefits???

  9. Verbalize Benefits “What’s In It For Me?”

  10. The Proof Equation

  11. The Proof Equation 2

  12. The Power of Testimonials

  13. Testimonial 2 + Feedback behavior

  14. Let’s Talk About Tools: Blogs

  15. Tools: Put A Face To The Site

  16. Let’s Talk About Tools

  17. Video Blogging

  18. Video Blogging

  19. Video Blogging

  20. Video Blogging

  21. Marketing Products and Services

  22. Product Marketing

  23. Effective Marketing • Show vs Tell • Power of demonstrations • If a picture says a thousand words, what does video say? • Personalization (for the viewer) + personality (from the presenter) = business success

  24. Social Proof

  25. Building Web Properties

  26. Contact: WhoIsAndrewWee.comThe End

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