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Commercialisation Making it Simple

Explore the benefits of commercialisation and learn how to build a business-like culture within your organization. Gain insights into revenue generation, cost reduction, and service redesign to increase income and market share. Discover the principles of risk management and the importance of vision, investment, and resources for successful commercialisation. Develop a positive culture, strong leadership, and effective prioritization to drive growth and achieve financial rewards.

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Commercialisation Making it Simple

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  1. CommercialisationMaking it Simple Allen Graham Chief Executive

  2. Commercialisation vsBusiness Like Culture • Business Like • Vision and direction of the organisation • Mission that motivates and has clear objectives • Values promoted to consider both financial and social gains. • Commercialisation • Promoting the need to make a return or profit • Realignment of risk appetite to achieve rewards • Understanding the financial methods to establish viability

  3. Guiding principles: • Building from strengths • Empowering and releasing talent • Seeking efficiencies • Increasing revenue • Increasing productivity • Increasing market share • Building the brand (internal and external) • Looking for new markets and enterprise INCREASING INCOME REDUCING COST REDESIGN SERVICES

  4. Building a Business Like Culture Asset Utilisation / Management

  5. Rushcliffe Arena Annual saving of £450k £7m from sale of Civic Centre

  6. Building a Business Like CultureMaximising Income

  7. The Point The Point - £300k income per year

  8. Bridgford Hall £120k income per year

  9. Cotgrave £200k income per year 463 homes £50k income per year

  10. Green Waste

  11. Green Waste Annual Income

  12. Building a Business Like Culturerisk management

  13. Commercialisation is exploring the challenges • Appetite for risk and change • Vision for the future • Investment and resources • Risk of failure • Location and governance structure • Skills

  14. Risk Matrix H Level of Risk L H Appetite For Change

  15. Building a Business Like Culturetransformation

  16. Streetwise: Why? • There was little opportunity for expansion or growth in the existing set-up • The Council and department had a good reputation with the community • The staff were motivated and engaged and were suggesting ideas for how to reenergise the department • Trained staff keen to take on new challenges and build on core services

  17. Financial Benefits for the Council

  18. Financial Rewards for Streetwise

  19. Growth Opportunity

  20. The Cliff • On the edge • Stand back and see the horizon • See the bigger picture • Use it to inspire • It is hard work to get there • But worth it when you make it Or • It can be petrifying • Be dangerous • Stifle your creativity • Makes you retract your steps • Stops you looking at the wider horizon

  21. A Positive Culture, Leadership and Prioritisation Feedback from the Peer Challenge Team 2018: Well-respected and admired corporate brand and reputation with potential to lead, inspire and motivate others An organisation that has commercialisation in its DNA leading to multiple and diverse positive outcomes Robust financial planning is in place with good financial corporate governance

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