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ACU Mobile Learning Research: Fall 2009 Results. C. Brad Crisp, Ph.D. brad.crisp@acu.edu March 8, 2009. Goals & Metrics. Goals: Longitudinal program assessment Metrics Classes Research on IT adoption and usage Motivation and impact of device selection? Utilitarian vs. hedonic?.
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ACU Mobile Learning Research:Fall 2009 Results C. Brad Crisp, Ph.D. brad.crisp@acu.edu March 8, 2009
Goals & Metrics Goals: • Longitudinal program assessment • Metrics • Classes • Research on IT adoption and usage • Motivation and impact of device selection? • Utilitarian vs. hedonic? Indicators: • Attitude • Impact • Usage Dimensions: • Overall • Academic • Social • Entertainment
Year 1 Findings • Attitude toward mobile learning devices as well as their perceived impact are very positive • Attitude, impact and usage vary by device with iPhone users responding more favorably • Academic usage and impact are lower than social and entertainment • Findings largely replicated in Fall 2009
Top Academic Classroom Tools General purpose: Targeted: Blackboard (81%) NANO tools (63%) Files (50%) ResponseWare (47%) Podcasts or videos (39%) Course blogs (30%) • Email (94%) • Internet searches (88%) • Calculator (81%) • Calendar (79%) • Clock (75%) • Text messaging (54%)