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Notifying the Public Emergency Alert System ( EAS ) Broadcast via mainstream media (TV, radio) Criteria: Situation is time critical Situation poses threat to life and property Public must be instructed Other warning methods would be ineffective
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Notifying the Public • Emergency Alert System (EAS) • Broadcast via mainstream media (TV, radio) • Criteria: • Situation is time critical • Situation poses threat to life and property • Public must be instructed • Other warning methods would be ineffective • Initiated through WCCCA (Back-up: LEDS / KXL Radio) • Message is < 2 minutes in length • Templates: First-In Guide, PIO, WCCCA
Notifying the Public • Public Alerts (the previous system): Landline Phones Only • Landlines receive automatically. • WCCCA’s system contains listed and unlisted numbers and is updated quarterly. • Updated quarterly from telephone companies / $6,600 yr. • Initiated through WCCCA Supervisor. • Templates: First-In Guide, PIOs, WCCCA.
Notifying the Public • Public Alerts (CityWatch): Landline + VoIP, Cell, Text, Email • WCCCA purchased CityWatch software. • Emergency messaging: • Voice over Internet Protocol (VoIP) phone • Cell Phones • Email • Text/SMS • Initiated through WCCCA Supervisor. • Pre-produced messages.
Notifying the Public • Public Alerts (Reverse 9-1-1) • Landline, VoIP, Cell, Text, Email • During an activation, CityWatch makes multiple calls at once. • During a June 2010 activation the system made 1830 calls in 12.5 minutes (146 calls per minute) • Demo of CityWatch
Receiving a Public Alert • Public Alerts: VoIP, Cell, Text/SMS, and Email • Database provided to WCCCA by phone companies is shrinking • Public must sign-up! • Register their address www.publicalerts.org www.publicalerts.org/signup www.wccca.com/web
Public Alerts Roll-Out • Increase Awareness for WCCCA User Groups • Overview • Activation and Messaging Templates • Increase Community Awareness • Public Alerts Sign-Up • Consistent messaging • Press release, newsletters, social media, websites, neighborhood meetings, community events, etc.