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Presentation for the conference “Media and journalism in South East Europe –

M edia ownership in CEE : a brief look at trends and challenges Dr. V áclav Štětka Institute of Communication Studies and Journalism , Charles University in Prague . Presentation for the conference “Media and journalism in South East Europe –

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Presentation for the conference “Media and journalism in South East Europe –

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  1. Mediaownership in CEE: a brief look at trends and challengesDr. Václav ŠtětkaInstitute ofCommunicationStudies and Journalism, Charles University in Prague Presentationfortheconference “Media and journalism in South East Europe – Captured by particular interests or turning to serve the public?” Tirana, 12-13 June 2014

  2. Media and Democracy in Central and Eastern Europe (2009-2013) • 10 new EU post-communist member states • Focusing at news media: broadcast, print, online • Investigating the relationship between quality of democracy and quality of media in countries of CEE • Methodology: • semi-structured elite and expert interviews (over300) • document and secondary data analysis • data modelling http://mde.politics.ox.ac.uk

  3. Main trends in media ownership in CEE • Diminishing presence of Western ownership, following the 2008/09 economic crisis • Wave of departures of foreign owners from most CEE markets; “de-Westernization of media ownership” • Rise of specific type of media ownership – local business tycoon / oligarch investing into news media • Increasing intertwinement of media, business and politics; media becoming less autonomous • Czech Republic: Andrej Babiš – businessman, billionaire -> since 2011 leader ofnewpolitical party –> since 2013 media mogul -> since 2013Deputy Prime Minister • Growing practices of instrumentalization of media by the (new) owners to promote their business/political interests • Commercial media weakened by the crisis, by declining readership, by audience/market fragmentation

  4. Western-style media business model is becoming an exception rather than a rule in most CEE countries; media investment as a political strategy (not for business/profit) • Transition from seeking profit to seeking influence • Old commercial models are failing; new ones have not been found yet • Challenge: ensuring sustainability & independence of quality journalism • Quality/investigative journalism often forced to seek refuge outside of the scope of market economy • Public service media (wherever still relevant) • Foundation- or community-based online outlets • Hope: the audience?!

  5. Thank you! stetka@fsv.cuni.cz http://www.polcore.cz

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