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In this lab, we explore the relationship between representations, decision making, and problem solving. We also discuss how memory, attention, and learning interact in these processes. We examine a study by LaPierre in 1934 that highlights the discrepancy between attitudes and actions. The implications for design include understanding mental representation and user confidence. We aim to help users in problem solving and avoid biases in decision making.
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Intro todayclass 11, IST 331, 28 sept 16 • Elderly kits, comments? [potential lab, is it hands, eyes, or both?] • Quick survey for your group: how to help you • Representations, Decision making, Problem solving, are related • Memory, attention, and learning also interact • You would need a unified theory to keep them unified…
LaPierre, 1934laPiere, R. (1934). Attitudes vs. actions. Social Forces, 13, 230-237. • Traveled for two years with a Chinese couple in 1930’s US, 10k miles • Had about 200 service interactions with hotels and restaurants, all but 2 normal, 11 odd, 1 rejected • Sent letters to 276 places, paired to be like • All but one “would serve?” - “NO” • What people say and what they do might be different
Implications for Design • Know mental representation • You don’t have to agree with it • User’s confidence may also matter • Help problem solving by users • Avoid (take advantage of) biases in decision making
Lab • See the instructions • Read the instructions • Use a tool or roll your own • I would put it towards your project if you can, getting closer to project work, if you can