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Join our webinar series to learn about faith interventions for African Americans, Latinos, and others. Topics include nutrition, wellness programs, and church recruitment methods.
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Objective 17: Faith Local Health Department Webinar 12/13/12
Presenters Amy Delisio Unit Lead Fruits, Vegetable and Physical Activity Unit Amy.delisio@cdph.ca.gov 916-324-1270
Presenters Asbury Jones Marketing Manager African American Campaign Asbury.jones@cdph.ca.gov 916-449-5430 Ignacio Romero Marketing Manager Latino Campaign ignacio.romero@cdph.ca.gov 916-449-5435
LHD Webinar Series – January Rethink Your Drink will be held on Jan 11, 2013 from 9:30-11:30 am Please register at the link below: https://www.surveymonkey.com/s/RYDLHD11113 Media and Communications Overview will be held on Jan 17, 2013 from 1:00-3:00 pm. Please register at this link: https://student.gototraining.com/r/3132220902277806080 -
LHD Webinar Series – January The Worksite Program webinar will be held on Jan 24, 2013 from 10:00-12:00 pm. Please register at this link:: https://student.gototraining.com/r/4698392752672649216 Peer to Peer Webinar will be held on Jan 30, 2013 from 1:00-3:00pm. Please Register at this link: https://www1.gotomeeting.com/join/189248952
Agenda • Review Body & Soul Program • Outline best practices for assigning staff • Discuss Church Recruitment Methods • Current Faith Projects • Outline Technical Assistance strategies • Learn about new Network campaign materials
LHD’s and Faith Objective Faith Interventions for AAs, Latinos and Others
Latino Body & Soul In 2008, the Latino Campaign conducted a pilot test using Body & Soul in predominantly Latino churches. • The findings indicated that the intervention groups were eating more fruits, vegetables, and other healthy foods than before starting the program and increased their understanding of the importance of eating fruits and vegetables for good health. • “Cuerpoy Alma” is the name of the Latino Campaign’s Body & Soul. • In FFY 2013, the Latino Campaign will: • Further develop the Cuerpo y Alma Curriculum • Implement Toolbox lessons with existing church partners
Body & Soul - Evaluation • Body & Soul is a wellness program that has demonstrated: • Significant increase in fruit and vegetable consumption; • Decrease in fat consumption; • Increase in internal motivation and self-efficacy among participants; • Key behaviors in prevention and maintenance of chronic disease • Embrace and celebrate good health through healthy eating and fun activities
LHD’s and Faith Objective Recruiting and training qualified staff 17:2 Assigned staff will attend all required Network training on how to engage church leaders and implement Body & Soul . . .
Recruiting and training qualified staff • Staff not expected to know in-depth history of the African American church • Should understand some cultural aspects of the church • Read, listen, look, learn, and respect these customs and cultural aspects; • Otherwise - may hinder ability to gain access to churches or sustain relationships
Recruiting and training qualified staff Cultural Competence: Knowledge and interpersonal skills that allow health educators to appreciate and work with persons from cultures other than their own and that enables effective work in cross-cultural situations
Attend Required Trainings Body & Soul Training Please contact your program manager about attending a Body & Soul Training. In the meantime, Body & Soul materials can be found at: http://rtips.cancer.gov/rtips/productDownloads.do?programId=257161
Fruit, Vegetable & Physical Activity Toolbox for Community Educators
Staff Resources Once LHD staff are trained in the appropriate Faith Intervention, staff will receive: • Body & Soul Program guide • Sample Power Point training presentations • Other supporting materials
LHD’s and Faith Objective Recruiting Churches 17:3 Assigned staff will recruit qualifying church sites and engage church leadership to support the program. . . .
Important Considerations • Determine if church leadership has will and resources to participate • Do not limit partnerships to large more visible churches and pastors • Ask and learn about other church partnerships
Recruiting Churches • Visit the church during normal business hours and/or during a regularly scheduled service • Identify the gatekeeper (e.g., pastor, pastor’s wife, church secretary) • Arrange meeting with key staff • Or, send a letter describing the Body & Soul Program
Church Recruitment and Adoption Host information session on Body & Soul Dear Pastor Smith, We hope that you or representative from your church will be able to join us to learn about the Body & Soul Program. When: Saturday, Dec. 31, 2012 Where: Partner church address What: Body & Soul Info Session
Recruiting Churches Make follow-up phone call to answer questions and share additional information.
Recruiting Churches Identify churches with sizeable quantities of the population[s] your LHD has chosen to target Poll Question
Qualifying Churches • LHDs should confirm that a potential Faith intervention site qualifies as low-income through the Geographic Information System. • Some churches may also qualify as a food distribution site, please check with your PM regarding this criteria
Regional Networks • Desert Sierra RegionCounties: Riverside, San Bernardino San Bernardino Co. Dept. of • Public Health 351 North Mt. View Ave., 1st Fl San Bernardino, CA 92415 Phone: (909) 387-0175Contact: Teslyn Henry-King • Los Angeles RegionCounties: LA L.A. County Dept. of Health Services 3530 Wilshire Blvd., Ste. 800 Los Angeles, CA 90010 Phone: (213) 351-7863Contact: Ebone Fuller • San Diego and Imperial RegionCounties: San DiegoUCSD Division of Child Development • & Community Health, • Department of Pediatrics4305 University Ave., Ste. 590.San Diego, CA 92105Phone: (619) 681-0641 Contact: Amina Sheik-Mohamed • Central Valley RegionCounties: Fresno, Kern1987 N. Gateway, Suite 101Fresno, CA 93727Phone: (559) 255-4300Contact: Vanessa Hines • Gold Country Region Counties: Sacramento, • San Joaquin, SolanoHealth Education Council 3950 Industrial Blvd., Ste. 600 West Sacramento, CA 95691 Phone: (916) 556-3344 Contact: Cynthia Robinson • Bay Area RegionCounties: Santa Clara – • Department of • Public Health – Chronic Disease & • Injury Prevention1400 Parkmoore Ave., Ste. 120BSan Jose, CA 95126Phone:(415) 516-6297Contact: Tanya Leake
Other Network Partners working in Faith Channel Bayview Charities 6134 Benson Avenue San Diego, CA 92114 FAME Assistance Corporation 1968 W. Adams Blvd. Los Angeles, CA 90018 West Fresno Health Care Coalition, Inc. 302 Fresno Street, Ste. 205 Fresno, CA 93706
Success Story Bayview Charities launched a Body & Soul Kickoff Sunday (November 27, 2011). • Many African American churches in the area had worshippers who were overweight or obese or who were on paths toward preventable chronic diseases.
Success Story • To help address this problem, Bayview Charities launched “Avoiding Holiday Weight Gain” church-wide health forums following each Sunday worship service in the month of December and a Holiday Health and Nutrition Sunday on New Year’s Day
Success Story • The message of becoming and staying fit in the New Year was delivered through handouts, the Holiday Eating Questionnaire, and the distribution of the African American and Everyday Meals cookbooks.
Success Story • Health professionals were frequently on hand at distribution tables • Cookbooks and Materials • Discussed diabetes and high blood pressure • Staff and volunteers worked closely with church health ministry members and interacted face to face with low-income congregants
Train Church Sites 17:4 Assigned staff will train church sites to conduct interventions using the Body & Soul program . . . and other Network resources. Provide technical assistance and support to churches. . . . Ensure the efficient and effective delivery of the . . . program.
Body and Soul Key Components for Implementation and Dissemination of Body & Soul A. The Four Pillars of Body & Soul Pillar 1: Pastoral Support Pillar 2: Church-wide Activities Pillar 3: A Church Environment that Supports Healthy Behaviors Pillar 4: Peer Counseling B. Role Delineation C. Program Customization by the Church D. Dissemination by Community Partners—Understanding the Five Steps
Excerpt from Body & SoulPastor’s Letter . . . Eating a healthy diet along with an active lifestyle may help us lower our chances of diseases such as high blood pressure, stroke, diabetes, heart disease, and some types of cancer. The National Cancer Institute recommends eating 5 to 9 servings of fruits and vegetables a day because it’s important for our health. From the beginning, God knew what kinds of food He wanted us to eat. “Then God said, ‘I give you every seed-bearing plant on the face of the whole earth and every tree that has fruit with seed in it. They will be yours for food.’ “ (Genesis 1:29).
The Four Pillars of Body & Soul • A pastor who is committed and involved.
Pillar 1: A Pastor Who Is Committed and Involved The pastor is the spiritual and organizational leader of the church
Pillar 1: A Pastor Who Is Committed and Involved (cont.) Pastoral support: • Send a clear message to the congregation • Shows that the program is in keeping with the mission of the church • Helps church members see the link between physical health and spiritual well being
Pillar 1: A Pastor Who Is Committed and Involved (cont.) Pastors also can: • Serve as role models of healthy behaviors for the congregation • Deliver messages about healthy eating and living in their preaching and teaching • Request changes in how food is served at church events • Encourage the congregation and the Planning Team in their Body & Soul efforts.
The Four Pillars of Body & Soul • A pastor who is committed and involved. • Church activities that promote healthy eating.
Pillar 2: Church Activities That Promote Healthy Eating Activities that encourage church members to eat more fruits and vegetables are the heart of Body & Soul.
Pillar 2: Church Activities That Promote Healthy Eating (cont.) Church-wide activities: • Teach church members about health • Give them the opportunity to try new types of fruits and vegetables • Learn skills they can use to change their eating habits
Pillar 2: Church Activities That Promote Healthy Eating (cont.) Body & Soul Activities Can Include: • Workshops • Cooking demonstrations • Taste tests • Others???
Pillar 2: Church Activities That Promote Healthy Eating (cont.) Body & Soul: • Begins with a kick-off event to set the tone for the program • Includes ongoing activities to inform and inspire the congregation • Celebrates the congregation’s attempts to improve its health
The Four Pillars of Body & Soul • A pastor who is committed and involved. • Church activities that promote healthy eating. • A church environment that promotes healthy eating.
Pillar 3: A Church Environment That Promotes Healthy Eating “ We made a policy: No more danishes in Sunday school.” Body & Soul Coordinator, Virginia
Environmental Changes 17:5 Conduct walkability assessment and . . . assessment of foods prepared, provided and sold at church events. Apply assessment results to develop strategies for improving the quality of foods at church-related functions . . . increase physical activity opportunities.
Pillar 3: A Church Environment That Promotes Healthy Eating In Body & Soul, the church: • Sets a good example • Models healthy eating practices • Serves more fruits and vegetables
Pillar 3: A Church Environment That Promotes Healthy Eating Serving healthier foods at church demonstrates: • The church “practices what it preaches” • The church’s commitment to congregational health • That healthy eating is a part of church life
The Four Pillars of Body & Soul • A pastor who is committed and involved • Church activities that promote healthy eating • A church environment that promotes healthy eating • Peer counseling that motivates church members to eat a healthy diet
Pillar 4: Peer Counseling That Motivates Members To Eat A Healthy Diet Peer Counselor Training DVD Contains: • A Coordinator Handbook • A Peer Counselor Workbook • An Instructional Video
Pillar 4: Peer Counseling That Motivates Members To Eat A Healthy Diet In the peer counseling component of Body & Soul: • Members talk with other members about healthy eating • The Counselors act as coaches
Pillar 4: Peer Counseling That Motivates Members To Eat A Healthy Diet In peer counseling, church members: • Sign up to talk to a trained volunteer counselor from the church • Learn about how healthy eating relates to life goals and personal values • Develop a personal action plan
Pillar 4: Peer Counseling That Motivates Members To Eat A Healthy Diet Peer Counselors: • Are church volunteers • Have experience or a background in a helping profession • Are trained in a technique called motivational interviewing