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Soda Pop & Other Sugary Drinks. Individual, Institutional and Policy Approaches. Obesity Summit, November 15 th , 2011 – Tukwila, WA. Could You Drink an Aquarium of Soda?. Males 12-29 drink 160 Gallons a year, or enough to fill a large aquarium*
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Soda Pop & Other Sugary Drinks Individual, Institutional and Policy Approaches Obesity Summit, November 15th, 2011 – Tukwila, WA
Could You Drink an Aquarium of Soda? Males 12-29 drink 160 Gallons a year, or enough to fill a large aquarium* “The relationship between soft drink consumption and body weight is so strong that researchers calculate that for each additional soft drink consumed, the risk of obesity increases 1.6 times.” * Study by the National Soft Drink Association Obesity Summit, November 15th, 2011 – Tukwila, WA
Soda Free Sundays Community-wide challenge to take a break from soda and other sugary drinks for at least one day per week. www.sodafreesundays.org • Over 600 people have taken the pledge • 50 organizations signed on to the campaign. • Different approaches to curbing sugary drink consumption in various areas of our lives.
Soda Free Sundays • Initially 6 week campaign, now continuing! • Schools, Recreational organizations, faith-based groups, businesses, parent groups, community and neighborhood organizations • Working with local elected officials to set an example in their own lives and legislatively • 1,947 active views of social media since October
SSB Policy Directions • Encourage community and government organizations to provide easy access to healthy drinking options by: • Removing soda and other sugary drinks, or • Provide more non-sugar choices (equal, or higher proportion of healthy choices) Encourage public officials to mount programs and policies to reduce consumption of sugary drinks: • Food purchasing rules • Nutrition guidelines • Sugary drink tax
A National Movement 15 States have sugary beverage taxes, and the CDC has provided 41 grants across country to fight obesity rates.