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Digital Publishing of Statistics The Role of the Mobile Channel in Dissemination

Digital Publishing of Statistics The Role of the Mobile Channel in Dissemination. Vusi Lehlongoane Statistics South Africa www.statssa.gov.za. Introduction. POPULATION: LAST CENSUS 2011. HO: Gauteng, Pretoria Provincial Offices District Offices. Dissemination Channels.

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Digital Publishing of Statistics The Role of the Mobile Channel in Dissemination

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  1. Digital Publishing of Statistics The Role of the Mobile Channel in Dissemination Vusi Lehlongoane Statistics South Africa www.statssa.gov.za

  2. Introduction POPULATION: LAST CENSUS 2011 HO: Gauteng, Pretoria Provincial Offices District Offices

  3. Dissemination Channels • Expert guided dissemination • Press briefings • Workshop / Seminars • Television / Radio Paper dissemination Printed publications / Booklets Posters / Infographics News papers ! Mobile has shown 66% growth Since Aug 2013 Tablet 4,3% Smart Phone 15,4% • Electronic dissemination • Online publications (PDFs) • Data Portals • Geographic Information Systems 80,3%

  4. New Generation Channels Data Journalism / Hackathons Open Data / Data Portals 2.0 (APIs) Social Media

  5. Stats SA – ROAM BI Data Journalism / Hackathons Open Data / Data Portals 2.0 (APIs) • Partnership between Stats SA, Data Ways and ROAM BI • Launched on the iPad iOS platform only • Used to disseminate Census 2011 results • Has been downloaded over 5000 times since • 21 Publications already added to platform Social Media

  6. SO WHY A SOCIAL MOBILE APPLICATION?

  7. SA Digital Penetration

  8. Social Mobile 90% of social media traffic comes from Twitter and Facebook Data Journalism / Hackathons Open Data / Data Portals 2.0 (APIs) • Bite-size statistical news • Instant access to key data • Expose more people to the world of statistics • Off-line access to publications Social Media

  9. Processes and Activities behind the Application • Broaden platforms to disseminate and access Stats SA products • Expand the use of official statistics in the country • Improve statistical literacy among the citizens • Make it easier for SA citizens to engage with Stats SA • NSO’s Market • ABS – iOS App • SCAD – Android • CBS – iOS/Android Target Audience Xamarin C# Technology Analyst vs Casual user

  10. Challenges content…content…content… Data Journalism / Hackathons Where will the content come from Data source not in machine-readable format Open Data / Data Portals 2.0 (APIs) Social Media

  11. Challenges Data Journalism / Hackathons Open Data / Data Portals 2.0 (APIs) User Functionality Consistency Limiting the footprint on the device Integrating with Analytics Platform Social Media

  12. What We Learnt • Avoid repurposing website content for the mobile app – create content to target the platform to enhance the user experience • Define the back-end early: infrastructure, data-source and data transformation processes • Include features that delight and surprise the user - attract and keep users engaged • Build the app to accommodate the ever-changing variety of devices • Plan for multiple releases • Choose technology that can take you to the future • Release to the PreApps market first to get lead users’ feedback Data Journalism / Hackathons Social Media

  13. Practical Demonstration PLEASE BE PATIENT FOR SMART MOBILE DEVICE DEMONSTRATION

  14. Where To Citizen-provided data Interactive Graphs Data Journalism / Hackathons Alerts & Notifications Self-Enumeration Social Media

  15. www.statssa.gov.za www.facebook.com/StatsSA https://twitter.com/StatsSA www.youtube.com/user/TheStatisticsSA?feature=mhee

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