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VINTAGE BISTRO

VINTAGE BISTRO. Let’s see the beauty of the lands Let’s feel the beauty of the people Let’s value what we really have Let everybody see IT !. Ioana Tot. VINTAGE BISTRO – A way of promoting Transylvania. Transylvania means… … history …traditions

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VINTAGE BISTRO

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  1. VINTAGE BISTRO Let’s see the beauty of the lands Let’s feel the beauty of the people Let’s value what we really have Let everybody see IT ! Ioana Tot

  2. VINTAGE BISTRO – A way of promoting Transylvania Transylvania means… … history …traditions …multiculturalism …incredible food courses … places to enjoy … lessons to learn … experiences to remember … money to make !

  3. VINTAGE BISTRO – The Main Areas of the Concept Value the Region & make money • This Bistro will be placed in the downtown of Cluj-Napoca and is going to have Transylvanianfood, served in a warm and old style environment • The Bistro will be a place where will be served classic local dishes and drinks (Romanian, Hungarian, German) in the “slow food” manner. The ingredients – vegetables, fruits, milk/cheese and meat – will be bought from the country sides nearby Cluj-Napoca. They are famous for the good quality of the products (especially Jucu area). • This region is visited by more and more European, Asian and American tourists and it is very appreciated Value the People & make money • The Bistro’s team will be formed by people with the age of 45+ to 70 (unemployed or retired) & people with disabilities - two disadvantaged categories considering many aspects • The project has certain plans to train each of them for the job positions they can easily occupy taking into account their personal conditions /abilities / basic know-how • It provides these categories of people the possibility to socialize, have fun, earn money, make themselves useful! Value the History & make money • Transylvania is a wonderful land, full of history and culture • Many touristic agents already present Transylvania with all its beauty and heritage of its cities and country sides. • The real Transylvania doesn’t mean (only) Dracula legend, but ancient proofs of civilization, Christianity, medieval castles, fortified churches, old traditions for the main holidays and many more • It also means grandma’s delicious food and sweets recipes and ways of serving them in a friendly atmosphere

  4. VINTAGE BISTRO – Development Steps (after setting the accurate business plan) • Obtain funds for the investment • Settle the exact location (Cluj-Napoca old city center) & equip it with all necessary electronics/cooking instruments • Obtain the authorizations needed by this kind of business • Employment and training of the stuff • Set the menu & entertaining activities • Set the loyalty system for the customers and the local partners (cultural, sports institutions etc) • Promote the business on several channels (on-line / off-line) • Start to work and continue working in the most responsible way + obtaining the expected results • (After growing the current business) extending it with : - a catering service – office & home delivery of Vintage Bistro’s products and cooked food - new Vintage Bistros in other several cities in Transylvania

  5. VINTAGE BISTRO – FACTS Social and employment benefits • Integration of people with disabilities • Integration of the unemployed people over 45+ and older ones (retirees and retiring) • Multiculturalism – focus on the local Romanian, Hungarian, German traditions • Regional promotion – touristic attractions Innovation/creativity • Promotion of the healthy food cooked from the ingredients that are produces by the local people from the country side near Cluj-Napoca Transferable business • After reaching the expected notoriety and profit it can be planned the opening of a network of similar Bistros in other cities: Sibiu, Brasov, Alba-Iulia, Tirgu-Mures, Timisoara and then in other regions of Romania • In the southern region it would be interesting to bring together the Romanian culture and food tradition with the Turkish and Bulgarian ones • The same idea may be applied in any other country, especially in strong historical and cultural regions.

  6. Thank you for this opportunity and for your attention ! This picture was taken in Rodnei Mountains, Transylvania www.facebook.com/TeIubescTransilvania

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