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Design, the Future & the Human Spirit Victor Margolin. Designers can work for the Public Good Designers ‘ responsibility to contribute in constructive way’ Ways designers can contribute? Prescriptive Scenarios. Design for Socially Responsible Behavior Tromp, Kekkert , Verbeek.
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Design, the Future & the Human SpiritVictor Margolin • Designers can work for the Public Good • Designers ‘ responsibility to contribute in constructive way’ • Ways designers can contribute? • Prescriptive Scenarios
Design for Socially Responsible BehaviorTromp, Kekkert, Verbeek Principle argument: Designers can facilitate individual concerns to align with Collective Concerns to act based on the larger Public Good • Intervention methods: Can change, User determines category 1. Coerce 2. Persuade 3. Seduce 4. Decisive Strategies Based on Individual Concerns- pp 13-17
“His approach is eminently reasonable and certainly responds to the mix of tastes, styles, and ethnicities, that have asserted a presence within our emerging vision of global culture.” V Margolin House Interior, DF @ 1978
Be Radical. • Think of your work as a significant element in the context of a more important, transcendental purpose. • Use your work to become advocates of projects for the public good. • Attempt to become a cultural provocateur; be a leader rather than a follower.
“…TiborKalman’s famous quote – ‘designers, stayaway from corporations that want you to lie for them’, made into a billboard by Jonathan Barnbrook for the 1999 AIGA Las Vegas conference.” http://blog.eyemagazine.com/?p=3484