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How To Use Concept Mapping. Hannah Thomson. Objectives. Introduction to and steps used in concept mapping Review concept mapping for program planning and evaluation Look at the technique in qualitative research Review the strengths and limitations of concept mapping.
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How To UseConcept Mapping Hannah Thomson
Objectives • Introduction to and steps used in concept mapping • Review concept mapping for program planning and evaluation • Look at the technique in qualitative research • Review the strengths and limitations of concept mapping
What is Concept Mapping? • Visual illustration of relationship between concepts and ideas • Concepts placed within circles or boxes, linked by lines/arrows/phrases • Helps to further understand problems and discover new relationships • Often moves from broad to specific
Steps to Create a Concept Map 1. Establish focus question and broad topic of interest 2. Identify key concepts 3. Construct a preliminary concept map 4. Establish cross-links between concepts 5. Revise map
Program Planning and Evaluation • Helps develop conceptual framework • Programs dependent on initial conception • Planning: establishes goals, objectives, needs, resources, etc • Evaluation: helps evaluate and conceptualize what is relevant
Qualitative Research Technique • Participatory qualitative research method • Framework for individual or group views on a particular topic • Participant “brainstorming” sessions • Sorting, rating, and analyzing of items in relation to focus question
Community Engagement • Captures lived experiences of target populations and develops coding schemes • Documents community thinking • Uncovers unknown contextual factors • Stimulates community dialogue and critical thinking • Allows for active exchange of knowledge between community and researchers
Strengths • Works well in both data collection and analysis • Can be used with individuals and groups • Helps better understand problems • Explores new information and relationships • Accurate representation of peoples thoughts
Limitations • Difficulties associated with visual display of thoughts • Complex maps difficult to interpret • Supplemental text often required • May actually discourage critical thinking
Conclusion • Concept mapping is a great visual tool for: • Understanding relationships within a topic • Problem solving • Data collection and analysis • Program planning and evaluation • Qualitative research
Resources • Burke, J. G., O’Campo, P., Peak, G. L., Gielen, A. C., McDonnell, K. A., & Trochim, W. M. (2005). An introduction to concept mapping as a participatory public health research method. Qualitative health research, 15(10), 1392-1410 • Novak, J. D., & Cañas, A. J. (2006). The theory underlying concept maps and how to construct them. Florida Institute for Human and Machine Cognition, 1. • Wheeldon, J. P., & Faubert, J. (2009). Framing experience: concept maps, mind maps, and data collection in qualitative research. International Journal of Qualitative Methods, 8(3), 52-67. • Youtube Video: Mind Map Research Presentation • http://www.youtube.com/watch?v=coWSMHDAAp0