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This article delves into the complexities of defining a "restriction of competition" in EU law, exploring different perspectives, case law examples, and the role of procompetitive benefits. It questions the prevailing wisdom and the effectiveness of Article 101(3) TFUE.
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What is a «restriction of competition»? Denis Waelbroeck Partner Ashurst LLP, Professor ULB
Case-law very confused : A «restriction of competition» is said to be : • Whatever «restricts the freedom of action of undertakings abstractly» (Ciments et Béton, Hasselblad, …) • Whatever «restricts the freedom of action of undertakings concretely» (M6) • Whatever «impacts on a parameter of competition» (Article 101(3) Guidelines, Mastercard, …) • Whatever «impacts on competitors» or on the «structure of competition» (GSK) • Whatever «affects market integration» (Article 101(3) Guidelines) • Etc. • Procompetitive benefits are only assessed under Article 101(3) TFUE (M6, Article 101(3) Guidelines) TRUE ? General wisdom : 20181120_Chillin'Competition
In my view, this is at odds with : • whole philosophy of « modernisation »: • Effect on consumer is decisive (good or bad?) • Need for a counterfactual analysis • overwhelming majority of case law (LTM/MBU, Delimitis, Pronuptia, Metro, Coditel, Nungesser, GoettrupKlim, ENS, …) ( even post M6 = Wouters, VandenBergh Foods, O2 Germany, ….) • approach followed elsewhere (Article 102, Merger Control) or in other jurisdictions (USA) • presumption of innocence (Menarini) 20181120_Chillin'Competition
Does it render Article 101(3) TFUE superfluous (M6) ? • Article 101(3) TFUE is an efficiency «defence» : it applies when you can be «presumed guilty», hence essentially for «by object» restrictions. • Best described in ENS, para 136, which requires full fledged analysis under Article 101(1) TFUE « unless it is an agreement containing obvious restrictions of competition such as price-fixing, market sharing or the control of outlets […]. In the latter case, such restrictions may be weighed against their claimed pro-competitive effects only in the context of Article [101](3) of the Treaty, with a view to granting an exemption from the prohibition of Article [101](1)». 20181120_Chillin'Competition
Conclusion • The rule is wider than « ancillary restriction» i.e. effectively a « rule of reason ». • In the end, EU does the same as US : « rule of reason » vs per se • Not « good » or « bad » « because » US do it Simply both do it because it is « right ». 20181120_Chillin'Competition