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HOW? . Deliver Your Company's Message . Outside of Professional Players, Tour Coaches are the most visible group in Professional Tennis . Tour Level Tennis Coaches will expose your company's brand to the highly coveted Tennis Demographic' and at a fraction of the cost . . . . Expose your brand via Professional Tennis.
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2. Deliver Your Company’s Message
3. Tour Level Tennis Coaches will…
4. Barriers to Marketing in Tennis: The risks of working with the Professional Tours, Professional Tournaments, or specific players,
often outweigh the benefits…
Cost:
The amount of money needed to partner with Tours (ATP, WTA), tournaments and/or players can be cost prohibitive
Effectiveness:
The exposure based on the cost can be limited. ROI on money needed to work with the Tours is questionable, specific tour events have a limited time span, and individual players can be a roll of the dice based on performance
Loyalty:
The loyalty derived from sponsorship is difficult to measure without a large group enabling and advocating the sponsorship Indeed 57% of Canadians over 65 have hypertension, however, Canadian statistics indicate an alarming low rate of treated and controlled hypertensive patients (only 13% of all patients with hypertension). Indeed 57% of Canadians over 65 have hypertension, however, Canadian statistics indicate an alarming low rate of treated and controlled hypertensive patients (only 13% of all patients with hypertension).
5. Barriers overcome by the TLTCA: A partnership with the Tour Level Tennis Association will maximize benefits creating incredible value, all with minimal risk:
Cost:
A partnership with the TLTCA carries incredible value at just a fraction of the cost compared to any other sector in Professional Tennis
Effectiveness:
TLTCA coaches will create exposure for your brand throughout the year on BOTH the men's and women's tours. Your brand exposure will NOT be limited to the success of one athlete.
Loyalty:
The loyalty derived from sponsorship will be measurable by the huge allegiance of Coaches on the tour advocating your brands message! Indeed 57% of Canadians over 65 have hypertension, however, Canadian statistics indicate an alarming low rate of treated and controlled hypertensive patients (only 13% of all patients with hypertension). Indeed 57% of Canadians over 65 have hypertension, however, Canadian statistics indicate an alarming low rate of treated and controlled hypertensive patients (only 13% of all patients with hypertension).
7. TLTCA: Association Overview
8. Health, Insurance & Association Benefits:
The TLTCA provides each member with valuable benefits and useful industry resources
Website & Partner Website Links:
TLTCA.com will be a feature tennis website focused on Coaches in Professional Tennis along with links to association partners & sponsor
Internal On-Line Network:
To complement the public TLTCA.com web pages, a secure member-only site will allow effective communication between coaches and from the TLTCA management
Marketing, PR and Media Management:
The TLTCA will actively market its Coaches, partners and sponsors to the media on an ongoing basis
9. 2010 Marketing and PR Push