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My First Year as a Professional. Kari Dunham Marquette Ad Club September 28, 2010. What I do. Finn Digital Interactive Account Executive Digital Marketing I sell “air” Newsletters Clients include, B2B and B2C. What I Learned That I Didn’t Know Upon Graduation. Proposal Writing
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My First Year as a Professional Kari Dunham Marquette Ad Club September 28, 2010
What I do • Finn Digital • Interactive Account Executive • Digital Marketing • I sell “air” • Newsletters • Clients include, B2B and B2C
What I Learned That I Didn’t Know Upon Graduation • Proposal Writing • Client Services • RFP Responses • Project Scheduling • Digital Best Practices • QA • Sales Process • Project Structure • Agency Life • Social Media in an Agency
What you can do to get that knowledge…. EXPERIENCE!
What Did I Do Today? • One Big Honkin’ RFP Response • Includes: • Case studies • Team Resumes • Screen Shots • Several Examples • ~160 hours have been put into this response
How did I get where I am today? • Internships • Blue Cross and Blue Shield of Illinois • The Milwaukee Mile • The Milwaukee Admirals • The AMU Marketing Team • Finn Digital
Intern turned AE • Have examples to back up your resume • Edit your portfolio and put it online • Give 100% and then some
Biggest Lesson Be prepared to continue learning even after graduation…it doesn’t stop. Enjoy the experience, and always ask for more.
Examples of FD Work http://www.johnsonbank.com/ http://www.bucyrus.com/ http://briggs.finndigital.com/ http://apps.facebook.com/yardsmartsbootcamp/
Thank You! kari@finndigital.com @karidunham http://www.linkedin.com/in/karidunham/