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Problem. No easy way to have Spontaneous Real-Time Interactions. No tool to ease into a new School, City, or Country. Relevancy is a concern for social platforms. No more #FOMO of events happening nearby. Solution.
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Problem No easy way to haveSpontaneous Real-Time Interactions No tool to ease into a new School, City, or Country Relevancyis a concern for social platforms No more #FOMO of events happening nearby
Solution A hyperlocal messaging app that lets you communicate with people nearby through disappearing group chats. Messaging App -Connects you to others -Immediate interaction and feedback Hyperlocal -The most relevant conversations -No more #FOMO Ephemerality -Spontaneous interactions -Timely topics
Market Validation 53 Million 100 Million “Real Word-of-Mouth” reviews Daily Active Users People want spontaneous info about what’s going on nearby Relevant, hyperlocal feedback Immediate, Real-Time Information
Market Opportunity $1.2B - 2013 $9B - 2017 $1.5B Real-Time Mobile Location-based Ads Messaging App Revenue in 2013 New Market Opportunity Hyperlocal Messaging App Ephemerality Whatsapp Sold for $19B Foursquare $20M in Revenue Snapchat offered $3-4B
Product Demo Create a Yapp Join the Chat Start Yapping
Competition Hyperlocal Lasting Forever Ephemeral Global
Business Model Phase I: Promoted Yapps Phase II: Targeted Promotions • Filtering Conversations by Topics • 1stParty Data Collection • What people are saying and where • Custom Notifications • Charge by Time and Distance • Partnerships with local establishments
The Yapper Team Justin Lichtenstaedter, CEO Rob Wyant, President • Experience: 1776, Miami Heat, Monumental Sports, Israel-Teacher • Roles: Leader • Experience: Deloitte, Asset Management, Whizard Stickers • Roles:Visionary • Experience: ServiceSource (Tech startup-IPO), Crocs, DC Mayor’s office, 930 Club • Roles: Realist • Experience: Saylo, Liquid Spill, Tesla, Freelance iOS Mobile developer • Roles:Builder Dane Hinnen, COO Anthony Agby, CTO
Product Market Fit Minimum Viable Product Customer Feedback • 1,500 Beta Users • Customer Engagement • Voted DC’s Hottest Showcasing Startup • Promoted Yapps • New UI/UX • Up-vote System • Category Filters
Projected Growth Focus on User Growth Marketing Strategy • Partnerships • Media • Cross Platforms • New markets
Investment Ask and Future Expenses To Date • Bootstrapped $30K June, 2013 • More than 10,000 hours worked Seed Round Funding • Product Development • User Growth & Engagement • Technical Infrastructure
Chat Right Here, Right Now Follow us on twitter @YAPPERapp Direct any inquiries to Justinat justin@getyapper.com