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Kaching ! Where Premium Content Can Still Make Money

Kaching ! Where Premium Content Can Still Make Money. DeVaris Brown Chief Developer Evangelist devaris.brown@marmalademail.com madewithmarmalade.com. Who am i ?. Gospel of…. Madewithmarmalade.Com. About Me. What is Marmalade?. Native Cross Platform Solution. Amazing Games.

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Kaching ! Where Premium Content Can Still Make Money

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  1. Kaching! Where Premium Content Can Still Make Money DeVaris Brown Chief Developer Evangelist devaris.brown@marmalademail.com madewithmarmalade.com

  2. Who am i?

  3. Gospel of… Madewithmarmalade.Com

  4. About Me

  5. What is Marmalade?

  6. Native Cross Platform Solution

  7. Amazing Games

  8. Developer’s dilemma

  9. Crowded Spaces 350,000+ Apps & Games 500,000+ Apps & Games

  10. Unchartered Territory 2015 4.5 MILLION WILL HAVE DOMINANT MARKET SHARE SHIPPED BADA PHONES IN Q2 2011 53 MILLION 4X SMART TVS SHIPPED BY 2012 AMOUNT OF REVENUE GENERATED BY SAME APPS IN APP STORE

  11. cross platform first

  12. Why Cross Platform GET THE MOST ROI OUT OF A SINGLE CODEBASE EASILY TEST NEW PLATFORMS WITH OPTIMIZATIONS • CONSISTENT EXPERIENCES ACROSS PLATFORMS

  13. SAVE TIME…

  14. …AND MONEY

  15. CROSS PLATFORM ISSUES

  16. SOLVE ALL YOUR PROBLEMS WITH MY TOOLS…THE MORE YOU BUY, THE MORE YOU SOLVE

  17. …HTML5

  18. …DISCOVERABILITY

  19. …EXPENSIVE

  20. What Tools Should You Use? HTML5 HYBRID VM NATIVE Great front end tools Huge community Complete vertical stack Better performance Expensive Best performance Open, extensible platform Reasonably priced Rapid prototyping isn’t easy Uses C++ Easy to use Easy to use Limited device support Better device support Slow performance Slow performance

  21. SUPER Secret to success

  22. Choose Freemium 65% $11BILLION 51% Of revenue generated by freemium games in top 100 games In game purchases by 2015 Of top grossing games in App Store are free 69% 81% 5 Of paying users pay more than $10/user Of all downloads are free Out of top 5 grossing games on iOS are freemium

  23. Third party ecosystem

  24. Get to Know Your Users

  25. Get Social

  26. Use Ads

  27. SUPER DUPEr secret to success

  28. Buy Our SDK HTTP://WWW.MADEWITHMARMALADE.COM/BUY Ask me how to get a free license!!! PRO $3499 All Platforms Premium Support Private Betas STANDARD $499 All Platforms Forum Support BASIC $149 iOS & Android Forum Support

  29. Q&A Thank you…

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