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SUPERHOST R. Lesson #6 ~ Tourism, It’s Everybody’s Business. Beautiful British Columbia. Imagine that you live in another part of the world. Your travel agent is showing you this video. Write down what you think it is about BC that would attract visitors from around the world .
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SUPERHOSTR Lesson #6 ~ Tourism, It’s Everybody’s Business
Beautiful British Columbia • Imagine that you live in another part of the world. • Your travel agent is showing you this video. • Write down what you think it is about BC that would attract visitors from around the world. *http://www.youtube.com/watch?v=PDVhVyQG7t8&feature=related
Why Visitors Come to BC • Wildlife without fences • Beautiful scenery and serenity • Variety of outdoor sports • Cosmopolitan cities • Friendly people
A visitor is… …someone who travels 40 km or more from home and stays over one night
The tourism industry involves… F ood A ccomodation T ransportation E ntertainment
Group Activity • In groups of 4 plan a one day overnight visit… make it unique! • Identify all 4 sectors (Food, Transportation, Accomodation, Entertainment) • Write up an intinerary.
The Value of Tourism: • Number of visitors in BC in 2006 • Tourism revenue in 2006 • Tourism related jobs • Reason for visiting • 23.1 million • $9.98 billion • More than 120 000 • Shopping, conventions, business, outdoor activities, visiting
The Value of Tourism: • BC residents as tourists in BC • Visitor markets • Generate 28.5% of the total tourism revenue • USA, UK, Japan, Australia, Korea, Germany, China, Taiwan, Hong Kong, Netherlands and Canada!
Brainstorm • Tourism related jobs in Kelowna • Tourism related jobs in BC • How many businesses are impacted or involved even minimally when there are visitors in your community?
Out and About in Your Community • Kelowna Daily Courier • Capital News • Okanagan Life Magazine • Event! Magazine • castanet.net • sportkelowna.com • welcometokelowna.com • Parkinson Recreation Center brochure • Local radio stations • CHBC
Kelowna’s Special Events: • Wine festival • Rockets games • UBC-O athletics • Theatre, Comedy and Concerts • Okanagan Symphony • Okanagan Music Awards • Parks Alive! Performances • Okanagan International Marathon • Okanagan Sport Leadership Conference • Kelowna Farmers and Crafters Market • Kelowna Show and Shine • Kelowna Apple Triathalon
The Five Key Commitments: • Give fully • Respect everyone • Empathize with others • Excel at your job • Team work works
Going the extra mile… “We are what we repeatedly do. Excellence then, is not an act, but a habit.” “Do what you love, love what you do and deliver more than you promise.” ~Harvey Mackay End of lesson #6
Going the extra mile… …is easy once you have directions! • Take what you learned in this workshop and put it into practice. • Take pride in yourself and your accomplishments.