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the barn shack rail attack.

the barn shack rail attack.

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the barn shack rail attack.

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  1. the barn shack rail attack. The Barn Shack Rail Attack will stand alone as the most important pre-season rail competition of 2008. Hosted Saturday Nov. 10th at a private barn located in the southern tip of the Golden Horseshoe, the event will draw an exclusive list of who’s who riders from the Ontario jib scene and beyond.

  2. the barn shack rail attack. And with resort riding still a month away, the Barn Shack Rail Attack guarantees exclusive exposure to hundreds of snowboard consumers hungry for a taste of ANY snowboard action. With movie premieres, vendor’s village, a hot tub and body paint, this jam format competition is sure to attract a large number of spectators and industry from the Simcoe region and across the GTA.

  3. event venue. The Location. Located just 10 minutes north of Bradford with easy access from Hwy 400 or Hwy 11, this one acre property is nestled nicely amongst grain silos and corn fields. Sound is not an issue, nor are complaints from neighbours (good luck finding any!)

  4. event venue. The Property. With an acre of green space, the property features a large barn, upper level bar, trampoline, camp fire, hot tub, space for a vendors village, porta-potties for the day and plenty of parking.

  5. event venue. The Bar(n). Event VIPS will dig the Jagermeister draft machine perched on the bar, the OG snowboards mounted to the ceiling, and the old images, photos and banners that adorn the place. Finished in original post and beam construction, this venue is a true haven for any shred.When was the last time you drank at a bar with a 1977 Burton Performer hanging on the wall?

  6. the bar(n).

  7. the bar(n).

  8. event venue.

  9. jib setup. Taking advantage of the natural features found on the property, a tree top drop-in ramp will serve as the starting point for riders competing in the event. Lined with high grade plastic mesh and covered with hockey spit arena snow, riders will drop-in to a 50’ steel I-beam flat bar.

  10. jib setup. While an easy rail for most shreds to step to, the length of the rail itself will allow for long, smooth flowing lips or presses, while permitting for more technical switch-ups should things start going off. The course will be lined with hay bales and crowd corrals.

  11. competition format. Men. 40 invites will be sent, with the first 25 riders to register making up the field. The structure itself will be a true jam format, with riders judged by their peers in a winner takes all cash event. A best trick comp will follow. Secondary prizes will also be awarded. No judges. No politics. No bullshit. Just a crew of top-level Ontario shreds jammin out on the farm in a fun filled day of riding and partying.

  12. competition format. Women. As is often the case, the structure of the women’s competition will be driven by the number of female riders registered for the event. 10 invites will be sent, with the first 6 females responding rounding out the competition field. They will compete amongst the men in the jam format competition, and will have their own cash purse. Secondary prizes will also be awarded.

  13. event features. rail attack ontario’s best riders. live music st. alvia cartel. (TBC) vendors village demo + sales. the bar(n) a true shred haven. movie premieres projected outdoors on the side of the barn. hot tub madness bikinis optional. bonfire smores. obviously. hot dog vendor street meat. farm style. giveaways + raffle leave with new gear.

  14. the crowd. Expected Attendance. 300+ Target Market. fashionable. influential. aware. skews males. 14 – 25.

  15. sponsorship opportunities. The Barn Shack Rail Attack will have an intimate feel due to the tight site plan. Brand exclusivity will be dominant. Sponsors will be rewarded with high exposure to a targeted audience, and media exposure across provincial and national outlets. All sponsorship packages include a cycling set of brand logos projected on the side of the barn for the duration of the event.

  16. promotion. Pre-Awareness flyer on snowboard.com – exposure to 500,000 riders event facebook, myspace atomic website, facebook, myspace shop websites, facebook, email blast sponsor websites, facebook, myspace 2000 flyers distributed at Ski + Snowboard show and Georgian Jibfest

  17. promotion. Post-Event write-up and pics on: snowboard.com – 500,000 riders sbc.ca event facebook, myspace atomic website, myspace, facebook, shop websites, facebook, email sponsor website, facebook, myspace e-mail database of event spectators sent to sponsors

  18. sponsorship opportunities. Gold options. Exclusive with atomic. shared. bar(n) $ 400 vip upper level bar rail (50’) banners $ 300 (25’) x 2 $150 each drop in (30’) banners $ 250 (15’) x 2 $150 each wall ride (painted $ 200 $1150

  19. sponsorship opportunities. Gold options. Exclusive with atomic. stage banners $ 200 event feature. (TBC) hot tub exclusive $ 400 event feature. (tents and banners) bar chairlift $ 400 back dropped vip $1000 media photo booth.

  20. sponsorship opportunities. Silver options. Exclusive. fence signage $ 25 per 8’ section (250’ total) tents $ 75 vendors village movie premieres X product trade bonfire $100 $200

  21. contact. Mike Poole 289.221.1149 mpoole@atypical.ca Joey Norsworthy 705.706.2484 joey.norsworthy@gmail.com Rob Madill 905.944.4667 rmadill@atomiccanada.com

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