90 likes | 199 Views
Cloud based LIS Allows pathologists anywhere to consult on cases worldwide Slides are imaged and a consult request sent electronically Local physician receives email request, can choose to accept case—sign out performed completely online
E N D
Cloud based LIS Allows pathologists anywhere to consult on cases worldwide Slides are imaged and a consult request sent electronically Local physician receives email request, can choose to accept case—sign out performed completely online We can enter a diagnosis or upload a report with our logo, and then sign out case
Fees: • $25 per case • Paid within 30 days • Kinstar is reference partner in China: • 3000 affiliated hospitals • 7-8 pathologists • 100 million potential customers • Network involvement is free
Marketing: • Social networking site with group and physician bios • Future press release
Gaming Google Internet ranking increases based on # links on other web pages to your site Increases significantly when those links are on similar fields
Increasing Internet Traffic • PAID SEARCH: • Pay per click • ORGANIC SEARCH: • Attract more users and keep users by: • Redesigned website • Interactive • Position as leader in field • Increased web content: • Articles • Blogs (30+ with 5 new posts/month)
Pay Per Click Rich snippets Thumbnails Titles and descriptions that people can’t resist
Organic Search • Complete online persona – Twitter, LinkedIn, Facebook, Google+ • Publish articles – related to industry on own site • Become regular contributor to other sites • Link to popular websites • Use titles that people cannot resist • Use long-tail modifiers Pathology-cancer-lung-staging-non small cell carcinoma