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Reduce the Stigma! Physical Activity = Part of the Environment Where We Live, Work,

Physical Activity For All Ages…2 — 102. Reduce the Stigma! Physical Activity = Part of the Environment Where We Live, Work, and Play! Fun = Not a Chore Wisconsin = 9 Months of Winter ;-). Childcare Centers. Physical Activity and Nutrition Curriculum

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Reduce the Stigma! Physical Activity = Part of the Environment Where We Live, Work,

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  1. Physical Activity For All Ages…2 — 102 • Reduce the Stigma! • Physical Activity = Part of the Environment Where We Live, Work, • and Play! • Fun = Not a Chore • Wisconsin = 9 Months of Winter ;-)

  2. Childcare Centers • Physical Activity and Nutrition Curriculum • Color Me Healthy, Animal Trackers, Sesame Street: • Healthy Habits for Life, SPARK, Got Dirt • Staff Training • Development of Gardens • Wellness Policy Development • 60 minutes of Physical Activity • Barriers/Challenges • One size fits all – NOT • Staff buy in – modeling behaviors Grant Funding

  3. Nutrition and Physical Activity Based After-School Programming

  4. Fit-tastic • 8 week program • Focus on physical activity and nutrition • 100% of participants improved at least 1 out of 7 health indices • Policy development with afterschool program provider to incorporate 30 • minutes of structured physical activity and serve healthy snacks • Boys and Girls Club has evolved cooking show into healthy form, incorporating • produce grown in their garden beds • Barriers/Challenges • Space availability • Capacity • Current afterschool offerings

  5. Fit-tastic incorporates physical activity

  6. Fit-tastic incorporates healthy foods and introduces children to new foods

  7. Fit-tastic is also fun for kids!

  8. Gardens and Greenhouses • Work with schools to • grow food for snack and • for meal service. • Gardening is Physical Activity too! • Barriers/Challenges • Growing season • Incorporating into curriculum

  9. Lincoln High School students grow lettuce to be used in the lunch line

  10. The school garden at Vesper allows students to grow vegetables, sunflowers and pumpkins

  11. Nekoosa High School assists with the building of garden beds for Humke Elementary School

  12. Nekoosa kids filling the garden beds

  13. School Wellness Committees • Assess current policies with WellSAT • Updates being made to policies • Incorporate new mandates for 2012-2013 • Evaluation tool developed • Barriers/Challenges • Policy is uncharted territory for • these committee’s • Formality

  14. Community Gardens • 40 school and community garden sites and • 5 school greenhouses • Partnering with Food Pantries, Mental Health • Providers, Hmong families, etc. Grant Funding • Barriers/Challenges • Culture, listen to needs of populations • Education, generational gaps

  15. 2gether Grant Funding • Environmental change to increase access to • physical activity • Social support networks to change behaviors • Limiting screen time • Policy changes that create physical activity opportunities • Developed wellness policies within worksites • Linked to exiting worksite wellness network in county

  16. Worksite Wellness • Barriers/Challenges • White Collar vs. Blue Collar • Small business vs. corporate • Internal promotion of wellness and community promotion • Wellness culture within worksite • Value of leadership buy-in Grant Funding

  17. Building Social Networks-Physical Activity • Unique Populations • Social Physical Activity —Thao Sisters • Barriers/ Challenges • Champion to lead and sustain network • Cultural roles, men are head of house • Seniors • Let’s Get Moving Walking Club — Aging and Disability Resource Center • Barriers/ Challenges • Inclemently weather, seniors not will to travel • Transportation Grant Funding

  18. Joint / Shared Use In Wood County, shared use includes schools, churches, malls, hotels and any other buildings which have areas that could be utilized for physical activity or nutrition purposes. Grant Funding • Wisconsin Rapids: Opportunity Development Centers, Inc • Wisconsin Rapids Public Schools • City of Wisconsin Rapids Parks and Recreation • Lowell Center • Wal-Mart • Wisconsin Rapids Mall • Nekoosa Community Center • Marshfield: Opportunity Development Centers, Inc • Good Shepherd Lutheran Church – Marshfield • City of Marshfield - City Hall • Shoppes at Woodridge • Pick 'N Save • Shopko • Target • Fleet Farm

  19. Media • Paid • Print ads • TV ads • Radio ads • Billboards • Earned • Newsletters • School, Worksite, Get Active • Guest Columns • Letters to the Editor • Press Releases • Radio • Public Access • Social Media Grant Funding

  20. Who made all of this possible? …the work of the Healthy People Wood County Obesity Prevention Team

  21. …the work of AmeriCorps volunteers

  22. …work of UWSP practicum students

  23. And over 135 Partners!

  24. 10-10-10 • ABC Childcare Centers, LLC • ABC Children’s Enrichment Center • Active Portage County • Adult Day Care of South Wood County • Aging and Disability Resource Center • Alliance Collections • Allied Health of Wisconsin, Nekoosa Office • Altenburg’s Country Gardens, LLC • American Heart Association • Aspirus Doctors Clinic • Aspirus Occupational Health • Associated Employee Assistance • Auburndale School District • BeHIP • Beltie Beef • Big Brothers/Big Sisters • Blue Heron Brew Pub/West 14th • Bows and Britches Childcare • Boys & Girls Club of Wisconsin Rapids • Bright Horizons SJH/MFC • Building Blocks Learning Center • Buzzy Bees Child Care Center • Centers for Disease Control • Central City Credit Union • Central Home Improvement • Central Wisconsin Resiliency Project • Child Care Centers of Marshfield, all sites • Child Care Resource and Referral • Christ Cares for Kids

  25. Citizens for Clean Green Welcoming Committee • City of Marshfield • City of Wisconsin Rapids • Community Foundation of Greater South Wood County • Community members • Country Tots Child Development Center • Cranberry Clergy • Cutler County Comfort • Dairy State Cheese • Dennis Kitowski Farm • Dental Clinic of Marshfield • Domtar Industries, Inc. • ERCO Worldwide • Family Center • Family Health Center • Figi’s • First Presbyterian Church - Marshfield • Forward Vending • Girl Scouts of Woodland Council • Good Shepherd Lutheran Church – Marshfield • Grand Rapids Lion’s Club • Green Team • Happy Days Day Care Center • Healthy Lifestyles – Marshfield Area Coalition • Heart of Wisconsin • HoChunk Nation • Home/Community Ed Association • Homestead Supper Club • Jamaican Kitchens • Jazzersize

  26. Marshfield Public Library • Marshfield School District • Mid State International Truck • Mid-State Technical College • Nekoosa School District • Nelson-Jameson • New Page Corporation • North Central Workforce Development • Board • NRG Media, WYTE & WLJY • Ocean Spray Cranberries • Opportunity Development Center • Pioneer Bank • Pittsville School District • Port Edwards School District • Precious Hearts Preschool • Lammar’s Smokehouse BBQ • Lots of Tots Preschool, LLC • Lowell Senior Center • Lowland Bison Ranch • Malek Family Stewardship Farm, LLC • Marshfield Area Chamber of Commerce • Marshfield Area United Way • Marshfield Area YMCA • Marshfield Area Community Foundation • Marshfield Clinic • Marshfield Fire Department • Marshfield Master Gardeners • Marshfield News Herald • Marshfield Noon Rotary Club • Marshfield Park and Recreation Department

  27. St. Lawrence Early Childhood Center • Staab Construction Corporation • Sustainable Marshfield • Tender Loving Children’s Center and Preschool • The Voice • US Department of Health and Human Services • UW Marshfield/Wood County • UW-Extension • UW-Stevens Point • Vespertine Gardens • WAOW Newsline 9 • WDLB Radio • WFHR Radio • WI Dept of Transportation • WIC • Prust Sugarbush and Honey Farm • Rapids Mall • Red Mill Supper Club • Renaissance Learning • River Cities Community Access • Riverview Hospital Association • Rudolph’s Little Dears • Safe Routes to School • Saint Joseph’s Child Care • Saint Joseph’s Hospital • Security Health Plan • Sesame Workshop • South Wood County YMCA • South Wood County YMCA Child Development and Toddler Centers • St. Alban’s Episcopal Church, Marshfield • Wisconsin Department of Health Services • Wisconsin Rapids Daily Tribune • Wisconsin Rapids Park and Recreation Department • Wisconsin Rapids Public Schools • Wisconsin Rapids Rafters • Wisconsin Restaurant Association, Central Wisconsin River Valley Chapter • Wood County Head Start • Youth Net

  28. Thank you for your time!

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