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Introductions and Conclusions. Introductions. All introductions should include 4 elements…. Introduction. 1 Gain attention Relate topic to the audience State the importance of the topic Startle the audience Arouse the curiosity of the audience Question Quotation Tell a story
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Introductions • All introductions should include 4 elements…
Introduction 1 Gain attention • Relate topic to the audience • State the importance of the topic • Startle the audience • Arouse the curiosity of the audience • Question • Quotation • Tell a story • Refer to an occasion, invite participation, use audio or video, relate to previous speaker, humor
Introduction continued 2 Reveal topic • An effective introduction clearly states the speech topic to avoid confusing the audience, even if the audience already knows the topic
Intro continued 3 Establish Credibility and Goodwill • You are qualified to speak on the topic • You have the audience’s best interests in mind
Intro continued 4 Preview the body of the speech • Provides a smooth transition into the body • Allows the audience a starting point to follow along
Intro Tips • Usually relatively brief • Keep an eye for potential intro material as you do your research • Be creative • Try to not be concerned with the exact wording until the speech is finished • Should be worked out in detail so it can be delivered effectively
Conclusion 3 elements
Conclusions 1 Signal the end • Provides a “heads-up” that this is the end • Allows the audience to start to summarize the information in their own head
Conclusions 2 Reinforce the audience’s understanding of the central idea • Summarize points of the speech • Conclude with a quotation • Make a dramatic statement • Refer back to the introdution
Conclusions 3 State what you want the audience to do • Provide a web site, telephone #, e-mail address • Read a hand out • Show of hands
Conclusion Tips • Keep an eye for material during your research • Conclude with a bang instead of a whimper • Should not be long-winded • Should not include new material or new points • Should prepare the content and delivery of their conclusions with special care