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ANGELA MONSALVE JONATHAN ESPAÑA SCARLET ROSALES VESL/SPRING 2012

ANGELA MONSALVE JONATHAN ESPAÑA SCARLET ROSALES VESL/SPRING 2012. Company History. John Pemberton ( Atlanta 1886) Jacob’s Pharmacy (sale the first glass) Frank Robinson, Pemberton’s bookkeeper( named the mixture Coca Cola. Asa Griggs Candler ( 1888-1891 ) Company first president.

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ANGELA MONSALVE JONATHAN ESPAÑA SCARLET ROSALES VESL/SPRING 2012

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  1. ANGELA MONSALVE JONATHAN ESPAÑA SCARLET ROSALES VESL/SPRING 2012

  2. Company History • John Pemberton ( Atlanta 1886) • Jacob’s Pharmacy (sale the first glass) • Frank Robinson, Pemberton’s bookkeeper( named the mixture Coca Cola. • Asa Griggs Candler ( 1888-1891 ) Company first president. • Syrup plants in Chicago, Dallas, and Los Angeles.

  3. Joseph Bredenharn ( Coca Cola in Bottles)

  4. Safeguarding the brand • Robert Woodroff 1923 became the company president. • 1928 Olympic Games. • 1941 World War II ( Coca Cola six pack) • New flavors in 1940

  5. 1980’s New Coke ( Diet Coke)

  6. Coca-Cola President Sandy Douglas President, Coca Cola North America.

  7. Products Energy DrinksCoffee Juice drinks Juices and Juices drinks 100 % juice

  8. Soft Drinks Sport Drinks Tea Varieties of Water

  9. The Coca Cola System • Global business • Manufactures and sells concentrates. • Bottling partners.

  10. Coca Cola HeadquartersAtlanta, Georgia

  11. Facts • 1.7 billion services per day • #1 sparkling beverages sold • Revenue US$35.119 billion

  12. Why is the Coca Cola Company successful? • Branding 500 brand, 3,300 beverages over 200 countries • Bottling and packing From small family to large international traded company

  13. Marketing/Advertising Television, online programs, sponsorships, package design

  14. Scholarships The Coca Cola Scholar Foundation (CCSF) Was founded in 1986

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