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Unit 13 – Tour Operations

Unit 13 – Tour Operations. P3 M3. Connector. What do you think a tour operator would need to plan and book in order to organise a package holiday?. Big picture. You will be doing your own research into how tour operators plan, sell and administer package holidays.

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Unit 13 – Tour Operations

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  1. Unit 13 – Tour Operations P3 M3

  2. Connector What do you think a tour operator would need to plan and book in order to organise a package holiday?

  3. Big picture • You will be doing your own research into how tour operators plan, sell and administer package holidays. • Rather than using the internet you will be reading the text book to help you with this assignment.

  4. Outcomes • ALL will be able to complete P3

  5. P3 • Outline how tour operators plan, sell, administer and operate a package holiday programme, identifying commercial considerations.

  6. Plan • Research • Forecasting • Product development • Methods of contracting • Costing the package • Data input • Timescales

  7. Sell • Brochure production • Pricing strategies • Distribution, e.g. travel agents, internet, direct sell • Promotions, e.g. advertising, sales promotions, sponsorship • Reservations • Commission • Late sales

  8. Administer • Confirmations • Rooming lists • Passenger manifests • Errata (Corrections made) • Cancellations • Amendments • Travel itineraries • Ticketing

  9. Operations • Consolidations • Load factors • Over bookings • Transport operations • Duty office • UK and overseas resort liaison • Health and safety • Emergency situations • Crisis management • Quality control • Customer service (pre, during and post-holiday)

  10. Commercial considerations • Maximising profitability • Links to different planning, selling, administrative and operational functions

  11. M3 • Explain ways of maximising profitability during the different stages of planning, selling, administering and operating a package holiday

  12. What to do • You must explain, with specific examples, ways in which profitability could be maximised. • Aspects such as methods of contracting, consolidations, currency exchange, cancellation charge and commission must now be explained to show how they could contribute to its profitability.

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