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Features and Benefits

Features and Benefits. 2011 sales volume for Shandy : 95,035 bbls up 61.7% from 2010 Cool crisp refreshing flavor of lemon and berries Order today, delivered tomorrow. Exclusivity. Great demand for your product Drives local visitors from outside to cool down with the lemon flavoring

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Features and Benefits

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  1. Featuresand Benefits • 2011 sales volume for Shandy: 95,035 bbls up 61.7% from 2010 • Cool crisp refreshing flavor of lemon and berries • Order today, delivered tomorrow. • Exclusivity • Great demand for your product • Drives local visitors from outside to cool down with the lemon flavoring • Faster delivery to replenish products • You will be the only location in this area serving this product.

  2. Summer Shandy Refreshing lemonade flavored beer. Great during the hot summer months. Pairs great with many of the food items on your menu such as: chicken platters, and summer favorites like hot dogs, brats, and mets.

  3. Berry Weiss Great blend of Loganberries, blackberries, and elderberries. Available year round. Pairs great with fresh crisp salads, as well as delicious chocolate deserts.

  4. Marketing • Leinenkugel just announced a new 1.8 million dollar marketing plan which include but are not limited to the following:

  5. Live after Five Great beers, and food with tons of friends and family Fun social event on Thursday evenings around the banks. Leinenkugel will be the sponsor, attracting guest to your locations 5pm-9pm

  6. Great Buy!! • Buy in now during Aug.1-Aug.8 only to receive a one time discount per case when you buy a minimum of ten cases: Package: 4/6 LNNR 2/12 LNNR 2/12 Can 16oz Can ½ BBL 1/6 BBL Original Price: $30.38 $25.59 $25.59 $33.57 $116.00 $52.00 Discounted Price (*buy a min. of 10 cases) $25.38 20.59 20.59 28.57 108.00 44.00

  7. Your Savings • Leinenkugel: • 2/12 LNNR Sale Price =$20.59 • Retails for 3.50/ bottle = $84.00 • One Case profit = $63.41 Shock Top Lemon Shandy: • 2/12 LNNR Price: =$25.59 • Retails for 2.50/bottle =$60.00 • One Case profit = $34.41 • Total Profit from 10 cases = $634.10 • *$290 more than buying Shock Top!!

  8. One More Thing! I see you have plenty of storage, so if this becomes a huge seller and you buy 60 cases within the month Leinenkugel would like to send you on a trip for two to the Leinie lodge in Wisconsin. I would also like to throw in some more POS if you choose to carry this new product. Anything specific you would be interested in?!!

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