Blekko Provides Comprehensive Protection from Spam

1. Blekko Provides Comprehensive Protection from Spam

2. In this age of internet where things are increasingly moving online, search engines have become an integral part of our lives. • Well-known search engines like Google and Bing source content from the World Wide Web using complex algorithm equations, which can be easily manipulated once the webmasters and SEO technicians get a hang of it. • The end result is that you get a lot of results in a very short period of time. The potential downside is that you often have to forego quality in search of quantity. • Blekko is a new-age consumer facing search engine that makes a judicious mix of human experience along with complex algorithms to deliver spam free and relevant results from the best sites.

3. Spam is a menace that continues to grow at a much faster rate, despite the best efforts of the internet service providers and other concerned authorities. • In the following section, we shall look in detail as to what are Spam and Black Hat SEO techniques. We shall also see the harm they can cause and how a judicious selection of internet search engine can save us from their menace.

4. What is spam? • Spam is more often than not sent by computers that are infected with harmful viruses. Spammers and virus makers are combining their efforts to send virus to users' computers too. • The end result is the formation of chain of computers sending millions of spam e-mails worldwide. These malicious programs ensure that the address looks like it is coming from a genuine source enticing the recipient to open and check the messages it contains.

5. Spam and phishing • This is a new and potentially one of the more dangerous forms of internet fraud. Spammers will send you mail that will seem to be coming from a legitimate source such as your bank. • You will be made to feel as if your sensitive financial data is on the verge of being compromised and you are requested to send all your credit card details and other personal information, so that the security breach can be plugged. • People usually panic after receiving such mails and instantly give all the information that was requested before verifying the authenticity of the sender.

6. How can you protect yourself against spam? • Blekko, since its very inception, has declared an all-out war on spam and spammers. You need to switch instantly to this new-age search engine, if you wish to safeguard yourself against different types of spam and fraud on the net. • This search engine makes use of human expertise along with complex algorithm to deliver results for you. It never hesitates in blocking the website from its result page, if there is even the slightest of doubt that the website may contain harmful or irrelevant information.

7. Black Hat SEO • The higher traffic a website generates, the more relevance and prestige it acquires. Therefore, web owners and web developers try their utmost to ensure that their websites secure higher SERPs. • A search engine results page (SERP) is the web page, which the search engine returns in response to users’ queries. • There is no harm in putting genuine efforts to drive your website techniques. The problem arises when you start resorting to unscrupulous methods and techniques to boost your webpage ranking.

8. One of the more popular methods of forcing a search engine to give a higher ranking to a website when it does not deserve the honor is called a Black Hat SEO technique. • It refers to the unethical practice indulged in by webmasters to trick the search engine to give a higher SERP ranking to their Webpages. • Page stuffing, keyword stuffing, and link farming are some of the common Black Hat SEO practices that thwart a quality and relevant search engine experience of a user. • Blekko provides comprehensive protection from such unscrupulous and ethical tactics and practices. It has complex algorithms and other methods in places that ensure that the user will only get what they are looking for.

9. Conclusion • Spam is a scourge that has the potential of causing maximum damage with very little effort and resources. Users are subjected to a variety of forgeries and frauds, not to mention the spread of malicious software and viruses. • It is, therefore, imperative that you use a search engine like Blekko that has made a name for itself in a very short period of timeby providing spam free results. You can get the most relevant results from the best sites by using this new age search engine.

10. Thank you • Blekko • http://blekko.com/ • 130 Shoreline Drive, Suite 200 • Redwood City, CA 94065