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MEDIA 2007 Programme and MEDIA International (Preparatory Action). European Commission Information Society and Media Directorate General (DG INFSO) Hughes Becquart. MEDIA 2007 Programme (2007-2013). SELECTIVE DISTRIBUTION AUTOMATIC DISTRIBUTION VOD. MEDIA DISTRIBUTION Selective scheme.
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MEDIA 2007 Programme and MEDIA International (Preparatory Action) European Commission Information Society and Media Directorate General (DG INFSO) Hughes Becquart
MEDIA 2007 Programme (2007-2013) • SELECTIVE DISTRIBUTION • AUTOMATIC DISTRIBUTION • VOD
MEDIA DISTRIBUTIONSelective scheme Results of July deadline: • 214 distribution campaigns • 16 new films (8<3M€, 8>3M€) • 16 old films • 5.576.000 €
MEDIA DISTRIBUTIONSelective scheme • New films < 3 M€: • Waltz with Bashir, Entre les murs, Delta, Maradona by Kusturica, Blind Loves, Klass, Rumba, Muumi ja vaarallinen Juhannus
MEDIA DISTRIBUTIONSelective scheme • New films > 3M€: • Happy Go Lucky, Gomorra, Niko, Let the Right One in, Vinyan, Fighter, Martyrs, Un conte de Noël
MEDIA DISTRIBUTIONSelective scheme • Final results for 2008: • 510 distribution campaigns supported for a total amount of 13,2 M€
MEDIA DISTRIBUTIONAutomatic scheme • Sliding scale • 2792 titles declared by 261 companies • 24,7 M€ generated
MEDIA 2007Video on Demand • VOD platforms must propose: • a/v works from at least 5 countries representing 5 different official languages • 60% of core content (fiction, animation, creative doc)
MEDIA 2007Video on Demand • Two calls for proposals: • 2007: 11 projects selected • 2008: 17 projects for 5,76 M€
MEDIA 2007Video on Demand • Selected platforms: • Shortz!, UniversCiné, Cinexe, The Auteurs Europe (CD), Filmklik, medici.tv, FilmoTV, Europa Film Treasures, Doc Air, mk2vod.com, Filmin, DocsOnline, Moviepilot Europe, joiningthedots.tv, FIDD, filmisnow.eu, Daazo
MEDIA 2007Video on Demand • Two remarks: • Grouping/Networking of partners • Cross-border distribution
Preparatory ActionMEDIA International • Designed to test actions and to prepare a possible future programme (MEDIA Mundus) • 3 years maximum
Preparatory Action MEDIA International Background • MEDIA article 8 on cooperation + UNESCO convention Objective • Strengthen cooperation between Europe andthird country professionals from the audiovisual sector • Mutual benefit
Preparatory Action MEDIA International 2008 Activities: • Training of professionals • Distribution/Promotion of cinematographic works • Cinema networks Budget:2M€
Preparatory Action MEDIA International 2008 Consortia must be made up of: • Minimum of two independent legal entities: - the coordinator, who must be a legal person registered in one of the 27 EU Member States; - at least one organisation/company, who must be a legal entity registered in any third country other than Liechtenstein, Norway, Iceland, Switzerland, Croatia. Other beneficiaries could be any legal entity from the 27 EU Member States or from any third country • Exception for extensions of existing MEDIA trainings
Preparatory Action MEDIA International 2008 Commission contribution • Up to 50% of the direct eligible costs if the project coordinator is from the one of the following Member States: Germany, Spain, France, Italy, United Kingdom • Up to 75% of the direct eligible costs if the project coordinator is from one of the 22 other Member States • Up to 80 % of the direct eligible costs if the training (even partially) takes place in any third country
Preparatory Action MEDIA International 2008Received proposals • Lot 1 – 24 proposals 20% extensions; 80% new trainings Partners from: US, Canada, India, Indonesia, Brazil, Argentina, Georgia, Moldavia,Tunisia, Lebanon, Israel,Iraq… • Lot 2 – 8 proposals Partners from: Chile, Morocco, Japan, South Korea, Bosnia, Mexico… • Lot 3 - 1 proposal 52 partners from 19 third countries
Preparatory Action MEDIA International 2008Selected proposals • Lot 1 – 11 proposals 2 extensions; 9 new trainings Partners from: Canada, India, Indonesia, Brazil, Argentina, Georgia, Moldavia,Turkey,Lebanon • Lot 2 – 6 proposals Partners from: Chile, Japan, South Korea, Bosnia, Mexico, China, India, MEDA countries… • Lot 3 – Europa Cinemas International 52 partners from 19 third countries
Preparatory Action MEDIA International 2008Selected proposals • Lot 2: co-production events + • DOMLA (documentary) • EuroCineMed (festivals) • Cine sin Fronteras
Preparatory Action MEDIA International Distribution/Promotion of cinema works • Encourage artistic and industrial cooperation networks between distributors/sales agents • Conclusion of agreements between distributors/sales agents to ensure the first release of their films on the partners’ territory • Reinforcement of P&A campaigns for first releases
Preparatory Action MEDIA International Continuation for 2 more years • If European Parliament votes budgets for 2009 and 2010 • 5M€ proposed by CULT for 2009
Preparatory Action MEDIA International 2009 • Calendar and new action lines • New call published before Berlinale and deadline after Cannes • Action lines: • - Training • - Promotion • - Distribution • - Film Literacy • - Cinema networks
Preparatory Action MEDIA International For further details: http://ec.europa.eu/prep_action_media