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PROPOSED NEW MAGAZINE FOR EXTRA CURRICULUM EVENTS BY NIAL AND AKASH. THE PROPOSAL ‘The Wilson’s Chronicles’ magazine Termly magazine for parents/students who partake in extra curriculum activities Priced at £1.50. Extra Curriculum Activities A few of the activities the school do are:
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PROPOSED NEW MAGAZINE FOR EXTRA CURRICULUM EVENTS BY NIAL AND AKASH
THE PROPOSAL ‘The Wilson’s Chronicles’ magazine Termly magazine for parents/students who partake in extra curriculum activities Priced at £1.50
Extra Curriculum Activities • A few of the activities the school do are: • Football • Chess • Cricket • Badminton • CCF • Rugby • And many more…
Our Market 120 members of staff 1,000 students Parents/Carers who may also be interested in purchasing the magazine
Our Market • The audience will be mainly( if not all) male • Our target audience are ages between 11-15 • But, older ages will still be able to enjoy the magazine e.g. parents and teachers
Research Questionnaire 50 students 10 Yr 7 10 Yr 8 10 Yr 9 20 Yr 10 4 members of staff 3-4 parents
Constraints • The Head (e.g. what we can and cannot write) • Teachers • Other students • Rooms to book (e.g. If we don’t have anywhere to write the magazine, we can’t publish it)
THE COMPETITION • Wilson’s Omnibus • Weekly newsletter/update • The Wilsonian
The Competition • Currently, no magazine is only based on extra curriculum activities • About half of the school is currently involved in extra curriculum activities, so the magazine would be popular
Naming The Magazine • Wilson’s extra curriculum magazine‘Too formal and boring’ • Wilson’s Termly ‘Extremely Boring’ • Wilson’s Mag ‘Not Bad, but doesn’t fit’ • The Wilson’s Chronicles ‘Very good, quite formal but it works’
Design of Masthead ‘The Red is very bad, it looks childish’ ‘It’s better than the last, but isn’t bold enough’ ‘This is the best one, I like the shadow!’
Design 1st Cover ‘The one on the left is good, But the image is quite similar Ones I have seen before’ ‘The one on the right is brilliant, where is he playing football?’ Headlines Offers
Pricing We are going to charge £1.50 as only 10% of people asked were willing to pay above £2.00