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‘THE PLASTIC SEA’. - Almería’s agriculture -. SUMMARY. Almería as ‘ The Plastic Sea’ CASI SCA: Handling process Services offered Variety of products. Almería as ‘ The Plastic Sea’. Average temperature : 20°C (up to 40 in summer ). One of the sunniest cities in Europe.
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‘THE PLASTIC SEA’ - Almería’sagriculture -
SUMMARY • Almería as ‘ThePlastic Sea’ • CASI SCA: • Handlingprocess • Servicesoffered • Variety of products
Almería as ‘ThePlastic Sea’ Averagetemperature: 20°C(up to 40 in summer) One of thesunniestcities in Europe
Almería as ‘ThePlastic Sea’ ECONOMY Tourism, agriculture, marbleindustry and construction Agriculture • 85% value of total exports of Almería • 35% total nationalexports SystemGREENHOUSE(environmentalconditions)
Almería as ‘ThePlastic Sea’ Mostimportantcrops TOMATO & PEPPER CountriesMembers of theEU(Germany, France, UK and Netherlands)
CASI SCA TheValueChain PRODUCERS(farmers) WHOLESALERS & DISTRIBUTORS(trading companies) RETAILERS(supermarkets, restaurants…) END USER
CASI SCA • Stricthandlingprocess HIGH QUALITY • Services Auction, supplies, technicaladvice • Products Varieties of tomatoes
Tomatoonthe vine • Preserve thetomatolonger • Stunning natural smell and flavour
Longlifetomato • Toexporttodistantmarkets
“Cherry” tomato • Ideal forgourmet receipes
“Raf” tomato • Extraordinaryflavour and uniquesweetness
CASI SCA Process + Services + Variety COMPETITIVEADVANTAGE