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Determining Factors of Newspaper Content. Key components: within the interest of the audience, factual, somewhat unusual Keeps the public informed There are a broad range of purposes served by a newspaper. What is news?.
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Key components: within the interest of the audience, factual, somewhat unusual • Keeps the public informed • There are a broad range of purposes served by a newspaper What is news?
Reporters must follow strict guidelines to maintain balanced and ethical news • Losing the trust of the public is a huge threat to news teams • Balancing the content is essential What efforts are made to ensure an integral publication?
The newsroom is broken down into three divisions: editorial, production, advertising • Reporters are required to refuse any offers that may be suspected to affect their report • Objectivity is aimed for constantly • Public apologies may be issued What are some specific examples of measures taken to maintain trust?
As ICVieweditor since 1997, I have been the person primarily responsible for what appears in the pages of the magazine and on our website. In the case of publishing the “Final Word” essay by Emily McNeill ’08, I not Only didn’t exercise the best editorial judgment, but I didn’t follow editorial procedures. Instead I ran the story without having anyone else on campus review it first. I was remiss in both cases. For this I am very sorry, and I am particularly regretful that people who are close to Ithaca College and care about it passionately feel hurt by the institution. The institution is not to blame. I am the only one at fault here. The last thing I intended was to fuel more conflict. Maura Stephens, editor Maura Stephens's Apology
Newspaper advertising is notably successful • Newspapers allow for thorough product descriptions • According to a study in 1990, more money on newspaper advertising than any other medium How Does Advertising affect newspapers?
Advertising funds production expenses • Advertising makes up about 75-80% of newspaper revenue • Advertising increases readership • Approximately one half of content space is taken up by advertising in over 1,500 daily newspapers and 9,000 weekly and free advertising shoppers Does the newspaper industry benefit as well?
I submitted an application to become a part of the Columbus Dispatch Youth Team. After being invited to join, I began attending monthly meetings in Columbus where we talked about anything that may be newsworthy. Discussion topics ranged from vampire girls to Facebook (a very popular topic) to what’s going on at school. What did I do for my practicum?
I believe that the fact that I care about my topic has had a great impact on my project • Being part of a news source has helped to realize what is newsworthy • I have began to develop my “network” What have I learned?