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The App Store Optimization, or ASO, is a method to ensure that your app fulfils the app store ranking criterion and emerges on the top of a search engine results page (SERP).
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Guide To App Store Optimization Checklist By A Full Service Internet Marketing Company https://digispread.com/
ASO is a technique of optimizing your mobile app to make it found easily by your target audience as well as rank higher in app store search result.
There are list of 5 most favoured ASO tips • Understand your competition and customer • Choose right app name • Create a compelling description • Create better app icon • Frequently updated app
Understand Your Competition And Customer • To truly understand the strengths of your own business, you must understand your competition and your positioning. • A properly drafted ASO strategy balances on getting to know how customers use your app along with a deep analysis of the competitive landscape.
Choose Right App Name • If you can come up with a unique name for your app, it will help you brand it the correct way. • Don’t forget to have relevant keywords in the title as it matters into app store search results. • keep the app name short, sweet, readable and easy to remember.
Create A Compelling Description • Your app’s product page along with the description is a living document, and you must ensure to make it as powerful as you can. • If there is a new update, your description, product page and overall look of the app should and must change.
Create Better App Icon • An icon is the first impression that customers will have about you. • Because your potential customers will search endless app list, having an outstanding visual icon is a must.
Frequently Updated App • In app store optimization plan, updating of your app store should be one of the most vital things to do. • People love changes, and when they see a change in your offering in your app store, they may go ahead and download it or update an already an already installed app.