1 / 15

The journalist goes social

The journalist goes social. Presentation by @ charlotteulvros , CMCO Mynewsdesk. Digital first - a growing trend. ” E mbrace an ’ open ’ digital philosophy in which it embraced contributions from beyond the ranks of its own journalists…”.

marinel
Download Presentation

The journalist goes social

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. The journalist goes social Presentation by @charlotteulvros, CMCO Mynewsdesk

  2. Digital first- a growing trend ”Embracean ’open’ digital philosophy in which it embracedcontributions from beyond the ranks ofitsownjournalists…” Guardian editor-in-chief, Alan Rusbridger

  3. Somesourcesmoreimportantthanothers

  4. The Social journalist http://www.youtube.com/watch?v=Rg7I5mUs0Nw

  5. NeedstoBuild a tribe

  6. For tribalsuccess – journalists needtoengage! • Listen • Personable • Giveto get • Invitepeopletoconverse • Collaborate/crowdsource • Share story in social media • Story never ends • Sharebehind the scene Ask youraudience: ”Here’swhatweknow and whatwedon’tknow. Whatdo youknow?”

  7. http://www.youtube.com/watch?v=Jc8TQppzORE&feature=youtu.be&hd=1http://www.youtube.com/watch?v=Jc8TQppzORE&feature=youtu.be&hd=1

  8. ”Creating yourown persona in the social web improvesyour and yourorganization’snewsgatheringabilities. ” • James Jordan, senior news editor Newscore

  9. this is wheretheyfind social sources • Turntotheirtribe • Ask questions/post status on Facebook • Uselocation-based services tofindeyewitnesses • Memorial pages, on Facebookand MySpace • SearchYoutube for citizen-video • Twitter and Facebook“localize” international stories • Followtrendinglocaltopicson Twitter • Digital newsroomswith social upload/ search

  10. Connect and engagewith a social journalist

  11. This is mynewsdesk • Mynewsdesk Norway opened inOslo - spring of 2010 • A part of Norwegian media group NHST since 2008 • Also offices in Stockholm, Gothenberg, Malmo, Copenhagen, Helsinki, London and Singapore • 1 million visitors per month • Over 23,000 sources distributed over 25, 000 content items per month • 3,600 social media newsrooms hosted by Mynewsdesk

More Related