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Dr Madanmohan Rao Research Projects Director, MobileMonday

Mobile Media & Social Transformation. Dr Madanmohan Rao Research Projects Director, MobileMonday www.MobileMonday.net Twitter: @MadanRao.

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Dr Madanmohan Rao Research Projects Director, MobileMonday

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  1. Mobile Media & Social Transformation Dr Madanmohan Rao Research Projects Director, MobileMonday www.MobileMonday.net Twitter: @MadanRao

  2. “The cheap mobile phone is the most disruptive device to hit humanity since shoes. It enables connections and encounters that would previously have been impossible.” Robin Jeffrey and Assa Doron

  3. Social impacts of mobile • Improved information and services for safety, anti-corruption drives, empowerment in political movements, crime detection, healthcare, community news, monitoring wastage, financial inclusion, livelihood  • Also: scams, stalking, harassment, distraction, addiction 

  4. Examples • eMamta, Mobile Kunji, HealthPhone, CommCare: healthcare content & apps for new mothers • Nokia-Arogya mDiabetes programme • EZ Vidya: educational content • Radio Namaskar: reduce school dropout rates

  5. Examples • Mid Day Meal Authority: meal information • NextDrop: availability of water • Hackathons: Nokia (“Do Good”) • Awards: Vodafone (“Mobiles for Good”) • Cultural preservation: proverbs of India, Africa, Singapore. Nepal? 

  6. The Need of the Hour: Entrepreneurship! • Creativity, imagination • Sustainability, scalability • Innovation management • Startups, entrepreneurship • Awards: excellence, benchmarking • Manthan, mBillionth, World Summit Awards, MobileMonday Peer Awards, Mobile Marketing Association Awards, MobileSparks, ...

  7. . Avaz: picture-based communication app, specially developed for children with autism . Mosambee: mobile POS solution http://mobisparks.yourstory.com/2013/

  8. Sitting alone narrows the vision, sitting with others opens the mind. - Malay proverb I hear, I forget. I see, I remember. I do, I understand. - Chinese proverb An old patient is better than a new doctor. - Kannada proverb

  9. A bridge not crossed is a life not lived. - Tibetan proverb A clever bird builds its nest with other birds’ feathers. - Zimbabwean proverb A closed mind is like a closed book; just a block of wood. - Chinese proverb

  10. Proverbs from Nepal Thunder clouds do not always give rain. Opportunities come but do not linger.

  11. QUESTIONS? Twitter: @MadanRao

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