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Collecting Information

Collecting Information. Three methods people generally use Analyze content ( c ontent analysis) Ask questions (surveys, etc.) Observe behavior (participant observation). Collecting Information. Method One Content Analysis Step 1 – Select an object/event

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Collecting Information

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  1. Collecting Information • Three methods people generally use • Analyze content (content analysis) • Ask questions (surveys, etc.) • Observe behavior (participant observation)

  2. Collecting Information • Method One • Content Analysis • Step 1 – Select an object/event • Step 2 – Look for patterns (similarities/differences) • Step 3 – Draw generalizations through the process of induction

  3. Collecting Information • Method One - Example • Content Analysis • Step 1 – Select newspaper headlines from newspapers across time • Step 2 – Are there any patterns in headlines looking across time? • Step 3 – Draw generalizations through the process of induction

  4. Collecting Information • Method One - Example • Content Analysis • Step 1 – Select newspaper headlines • Step 2 – Notice how the way people of color are described varies across time • Step 3 – Description of people of color is getting more positive across time

  5. Collecting Information • Method Two • Asking Questions • Step 1 – Select type • Survey • Pre-test/post-test survey • Intensive Interview, etc. • Step 2 – Construct indicators • Step 3 – Collect data by asking questions • Step 4 – Analysis data

  6. Collecting Information • Method Two • Asking Questions • Step 1 – Do pre-/post-test surveys • Step 2 – Construct questions to ask about attitudes toward education • Step 3 – Collect questions about attitudes toward education before participation in program and after participation • Step 4 – Use computer program (SAS) to compare differences in attitudes before and after

  7. Collecting Information • Method Three • Participant Observation • Step 1 - Observe behavior • Step 2 – Observe patterns of behavior • Step 3 - Draw generalizations based on the process of induction

  8. Collecting Information • Method Three - Example • Participant Observation • Step 1 – Observe boys and girls playing • Step 2 – Notice that boys play with building blocks and girls play with dolls • Step 3 – Boys play with toys that lead to more achievement oriented activities while girls play with toys that lead to more nurturing oriented activities

  9. Overall View of Research Process

  10. Questions or comments? Please contact: Carol Albrecht Assessment Specialist USU Extension 979-777-2421 carol.albrecht@usu.edu

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