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What are Customer Experience Management - CXM - Platforms

What are What are Customer Experience Management - CXM - Platforms<br>

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What are Customer Experience Management - CXM - Platforms

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  1. What are Customer Experience Management - CXM - Platforms Customer Experience Management(CXM) is about knowing your customers well and making sure that they are happy and satisfied at every point of interaction

  2. Customer Experience Management(CXM) Customer Experience Management(CXM) comprises a collection of activities that a business undertakes to provide a personalized, smooth customer experience to customers. The Customer Experience Management system (CXM or CEM) is a technology that empowers businesses to manage their organization’s interactions with their present & potential customers.

  3. What Does CXM Mean to Your Business? The implication for CXM leaders is that key stakeholders may — and probably do — have widely varying perceptions about CX and CXM. Some may think of CXM in a holistic way, but others may believe that CX is just another term for customer service, process improvement, or customer surveys.

  4. Best Customer Experience Management Platforms for 2021 • There are many platforms & few of them we have covered in our last slide about CXM platforms but yes here are few best Customer Experience Management Platforms for 2021. • SAS Customer Intelligence 360 • Oracle CX

  5. SAS Customer Intelligence 360 - SAS Customer Intelligence 360 is a one-stop shop for building and personalizing customer experiences to boost businesses. It has features such as tests and experiments, guided analytics, customer journey optimization, personalizations, and recommendations.

  6. Oracle CX - As per the developers of Oracle Customer Experience, “Customer signals are everywhere.” The tool helps businesses in monitoring, tracking, and interacting with customers at every point of their customer journey and deliver a great customer experience to them. For more such updates, check Out recent Martech Cube Slides.

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